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October 24, 2016
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Bryan Cashman's Blog


Bryan Cashman (@consulgamer ) is a fifteen-year veteran in the videogame industry, and writes frequently on the topic at CONSULGAMER. As Deloitte Consulting’s video game subject matter expert, Bryan was recognized by Consulting Magazine as a Top 30 Consultant Under 30, and was a member of the Casual Games Association’s Leadership Committee, the Interactive Advertising Bureau and the IGDA. Subsequently, at Gerson Lehrman Group, Bryan managed custom research in the technology, media and telecom industries, and led the buildout of research offerings in the video game industry. Bryan is currently COO of Foodida, a fast food delivery community.

Articles on this site represent Bryan’s personal opinion.


Member Blogs

Posted by Bryan Cashman on Thu, 07 Jul 2016 10:30:00 EDT in Business/Marketing
The VR industry is off to a strong start, but has a long way to go before being a success. The excitement is real and rational - we finally have strong VR hardware on the market, but there are a number of challenges that may not be resolved.

Posted by Bryan Cashman on Tue, 21 Jun 2016 09:44:00 EDT in Business/Marketing
At E3, I saw Nintendo on a ledge, falling. In my ten years at E3, this was the first outward display of a company in such disarray.

Posted by Bryan Cashman on Mon, 29 Dec 2014 02:17:00 EST in Business/Marketing, Console/PC
The strength of amiibo sales is surprising, but even more so is Nintendo’s effort to get more revenue out of the company's biggest fans, all while using scarcity to promote consumer uncertainty and drive consumers to purchase the toys immediately.

Posted by Bryan Cashman on Wed, 03 Sep 2014 06:22:00 EDT in Business/Marketing, Console/PC
It's bigger news than it was: Xbox Entertainment Studios could have been Microsoft's killer app for the console wars, and a cheaper means for exclusive content than more AAA games.

Posted by Bryan Cashman on Tue, 22 Jul 2014 04:41:00 EDT in Business/Marketing, Console/PC
amiibo seems like a great way to extend the company's brands to the youth market, but CONSULGAMER sees a number of threats to the product line that could make amiibo another costly disaster for Nintendo.

Posted by Bryan Cashman on Thu, 05 Jun 2014 07:31:00 EDT in Business/Marketing, Production, Art, Console/PC, Indie, Smartphone/Tablet
The CEO behind the indie hit SteamWorld Dig walks us through working with Sony and Nintendo, the strength of good art design, tips for picking platforms and the importance of game pricing.

Bryan Cashman's Comments

Comment In: [Blog - 06/16/2016 - 05:45]

Simon, this is an excellent ...

Simon, this is an excellent read and you knocked it out of the park on all fronts. Every year E3 seems to display an industry in transition , but this year 's new take on media coverage definitely shows a new world in gaming coverage.

Comment In: [Blog - 12/29/2014 - 02:17]

It 's a really good ...

It 's a really good point on Skylanders. I saw heavy discounts to their products throughout the holiday. Overall it still sells more than amiibo, but you 'd have to expect it to lose some shelf space to amiibo once franchise specific toys start rolling out for Pokemon, Zelda, etc ...

Comment In: [Blog - 11/18/2014 - 01:51]

Brian, this is a great ...

Brian, this is a great set of tips on formalizing the process. A New York thank you

Comment In: [Blog - 11/19/2014 - 01:31]

Another great and helpful post ...

Another great and helpful post Bryan. Great work

Comment In: [Blog - 11/05/2014 - 02:08]

Thank you for writing this. ...

Thank you for writing this. Mirror 's Edge has always stood out to be as a truly unique next-gen title.

Comment In: [Blog - 09/03/2014 - 06:22]

Robert, great point - it ...

Robert, great point - it may make more sense to do this in a few years, when consoles are more affordable, to start using video content to entice more casual users.