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Gurinder Singh's Blog


Gurinder is VP-Marketing at HashCube, makers of Sudoku Quest, one of the biggest social games to come out of India. Helped create the company's replicable framework, which HashCube calls the 'Quest model', for casual games that has lead to 40x monetization on Sudoku Quest compared to the competition plus 1000s of free users from Social and more engagement. The company is now poised to extend the Quest model on to other casual games.


Serial entrepreneur with experience in Tech Start-ups, Digital Marketing and Product Management. MBA-International Business from IIFT-New Delhi with specialization in Marketing.



Member Blogs

Posted by Gurinder Singh on Thu, 15 Jan 2015 03:31:00 EST in Business/Marketing, Smartphone/Tablet
Keeping these 3 Moments of Truth in mind can help you tailor a coherent marketing strategy as well as user experience for your mobile app.

Posted by Gurinder Singh on Mon, 21 Jul 2014 06:43:00 EDT in Business/Marketing, Indie, Social/Online, Smartphone/Tablet
How we increased our IAP Revenue from the Developing World by 400%!

Posted by Gurinder Singh on Thu, 23 Jan 2014 08:27:00 EST in Business/Marketing, Indie, Social/Online, Smartphone/Tablet
When looking at data at a Macro level, there are certain important metrics you must keep a track of. We look at 5 of these macro metrics which all game developers must track.

Posted by Gurinder Singh on Sat, 18 Jan 2014 01:46:00 EST in Business/Marketing, Design, Smartphone/Tablet
We list the 8 most important factors you must keep in mind when designing a game.

Gurinder Singh's Comments

Comment In: [Blog - 07/21/2014 - 06:43]

Thanks Greg ...

Thanks Greg

Comment In: [News - 02/18/2014 - 06:41]

It 's make or break ...

It 's make or break time. After the Zynga catastrophe, the whole industry NEEDS this IPO to be a big success. Raising funding is going to get VERY difficult otherwise. r n r nI hope, for the sake of all of us, that King does deliver another hit as big ...