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Blogs

  Voice Actors Need To Do More
by Joshua Lin on 12/19/09 09:19:00 pm   Featured Blogs
14 comments Share on Twitter Share on Facebook RSS
 
 
  Posted 12/19/09 09:19:00 pm
 

Recently, I watched a trailer of Mass Effect 2. One that had the voice actors talk a little bit about the characters they are playing. Here are some of the names: Martin Sheen, Seth Green, Yvonne Strahovski, Adam Baldwin, Michael Dorn, Keith Davis, Tricia Helfer, Michael Hogan, Carrie-Anne Moss, and Shohreh Aghdashloo.

This list alone was reason enough for me to get excited for Mass Effect 2. Granted, I already planned on getting it in the first place, but the list of the voice talents made me want it even more. Hearing the names of these people automatically made me think: “This game will be legendary.”

What I am trying to say here is that even though the names mentioned, hardly anyone ever hears about it. Of course, the hardcore gamers would know about the actors but the casual players may never realize it until they reach the credits. Even then, they may not realize it. After all, a majority of the people don’t bother reading the credits.

I think that companies need to get the names out there. One way to do this, have the voice talents themselves mention that they are providing the voices in the game. I’m sure that just a sentence from the actors themselves can generate tons of sales.

I know it worked for me when I heard from a friend that Billy Dee Williams will be in Command and Conquer 3. I never played the series before but I went ahead and got the game for the sole reason of seeing Lando. I have heard others mention the same reason but for different actors in the game.

The same thing happened with Halo ODST. When I heard that three cast members from my favorite television series, Firefly, were going to be in the game, I rushed to get it even though I had not planned on getting the game in the first place.

If companies include something in the contracts that required the actors mention that they are in the video game outside of gaming magazines, would sales increase significantly? Would you want to play the game you may not have heard of if you found out that one of your favorite actors in the film or TV industry was going to in it? I know I definitely would. 

 
 
Comments

Christiaan Moleman
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What should matter is the quality of the vocal performance, not the name behind it.

I'm not sure what we need is that feature animation thing of: "Look what famous voice actor we hired! Let's talk to them instead of the artists and animators who actually brought the character to life!". Game developers are anonymous enough without Hollywood names hogging the spotlight.

Honestly most movie stars have such generic voices I wouldn't even notice unless the marketing campaign hadn't beaten me over the head with it... OR they're so distinctive (say, Sean Connery playing a dragon) that it becomes impossible to detach the voice from the actor.

Neither helps to create a believable character that you can relate to. If a famous name goes unnoticed and the performance is enjoyed on its own merits, that's a win (except it probably cost millions of dollars).

Blake Nicholas
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Big names don't mean good quality voice acting. It has more to do with the company philosophy toward voice recording. If it is detached and the voice actors read their parts separate without so much as ever meeting then it is going to be stale. If the company makes it more like a movie with a dedicated voice director where all the actors get together at once overseen by the director and they do various takes and modifying then it will improve the chances of well done voice acting no matter the names behind the voices.

Joshua Lin
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I'm not saying that big names will guarantee good quality; I'm saying that big names will generate sales. Think about it. With a big name, you can generate sales. Take a look at the movie Hancock. Will Smith's name alone helped made people go watch the movies until word of mouth said that the movie wasn't good. However, if it was some no name actor, the movie would not have done nearly as well.

My point is, if you are already spending so much money paying these actors to do voice acting, why not have them do more to help generate sales. After all, the industry is still a business and business need to make money. Sure this won't be popular in terms of quality but money needs to be made.

Even with the big names, we can use them to get developer names out there. Have the actors mention some of the developers by name or something. I am sure that this will not only help increase sales, but also give some well deserved recognition towards the developers.

Christiaan Moleman
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Incidentally, there was a great lecture at GDC Austin a while ago about how to get quality voice acting (which was released as an mp3):

http://www.gamasutra.com/view/news/15561/AGDC_Podcast_Creating_A_New_Age_Of_Voic
eover_In_Games.php

Christopher Braithwaite
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Christiaan, voice actors are just as important as artists and animators are to bringing a videogame character to life. Developers are increasingly able to capture more of an actor's performances (facial expressions, gestures etc) in addition to voice making them even more critical to creating enjoyable videogame characters. Why shouldn't they promote the games they appear in to boost sales?

Christiaan Moleman
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Maybe I phrased that unfairly. I don't mean to discount the value of good voice-acting (as my last comment would indicate I actually think GOOD voice-acting is very important)... I was discounting *famous* voice-acting, where actors are hired for their names rather than their vocal performance and the disproportionate attention they receive, their part being but one of many...

Ed Alexander
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As a critic of voice acting in games, I have to say that I do agree that I want really, really quality voice acting in my games. While great voice acting won't make a bad game good, bad voice acting in a great game will make it worse.

I read on article (http://www.gamasutra.com/view/news/25985/Interview_Kajiya_Productions_on_Transla
ting_Final_Fantasy.php) about Final Fantasy XII's voice acting and my mind was blown.

I'm a huge stickler for great voice acting. I'm one of those anime snobs who watches everything with English subs because I have an innate distaste for English VA... But I thought FFXII was absolutely fantastic. And only six names I had recognized, which isn't the vast majority of characters. (Some of them even played more minor roles than major. Not that Ba'Gamnan (Steven Blum) or Reddas (Phil LaMarr) weren't important to the story, but their presence in the game is relatively minor compared to Ashe, Larsa or Vayne.)

If voice acting in games is important to you, I think you should read that article. Hearing from vets how things go, and specifically went for Final Fantasy 12, was awesome. It doesn't hurt that I'm a giant Final Fantasy 12 fanboy, either. That game was incredible, fantastic and considering that I really loved the voice acting for it, knowing a bit more from behind the scenes was very interesting to me.

Joshua Lin
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I also agree that good voice acting is important. I also think that companies can use voice actors to help promote their games more. Let the voice actors also engage more with the public even if they are not famous in the film/TV industry. I'm sure that the ones who are good at helping give the characters more life will definitely be able to help sell games if people start to remember them.

I think voice actors and developers need to work together to help the industry grow. After all, all the work that was put into the game and breathing life into the characters is never easy.

Ed Alexander
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That would be fairly interesting... They sort of are the unsung heroes to a small cult.

To be honest, any time I hear Steven Blum, I get all warm and fuzzy inside because he was Spike Spiegel. Or Wendy Lee because she was Faye Valentime. Or Kari Wahlgren because she was Fuu.

Especially for the voice acting industry, they tend to get around a lot. There are a lot of entertainment industries that need voice acting, so it isn't uncommon for them to be the voice actor for anime, cartoons, games, etc.

I do know one thing, I cannot get enough David Hayter. Anything the man does beyond voicing Snake I will support because my admiration for him grew from hearing his three-packs-a-day gravely voice coupled with the great game play I enjoyed in the Metal Gear Solid series. If it wasn't for Metal Gear Solid, I probably wouldn't have watched Guyver 2. =p

You may be onto something there. Though I watched an interview with some voice actors and they said they did kind of enjoy the anonymity presented through being heard and not seen. Though they still get pinged by fans every now and then when they talk aloud out in public, but compared to a Hollywood actor, they do get to enjoy normalcy from being a voice actor.

The pendulum could swing both ways, I suppose. I'm sure some would go for being a face as well as a voice.

Joshua Lin
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Ed: Do you happen to have a link to that article? Or where that article was found? I think it would be interesting to read.

Ed Alexander
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Honestly I'm not sure I could find it.

As far as I know, it may have just been a snippet of Adventures in Voice Acting. When I first heard of it, only a few actors had done their interview for the DVD... But that was released I actually didn't get it. I should fix that.

http://www.youtube.com/watch?v=pz5pQOw9Ze0

Wonder if the whole movie is up in segments...

Joshua Lin
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Thanks Ed.

@ Andre:

I do use imdb.com but the thing is, how many people do you think actually spends time to follow everything the actors do on that site? Sure there are some who do but more often then not, many people tend to read magazines (like People) to get an idea of what the actors are doing.

As for the game industry not needing voice actors, that's up for debate. However, at the rate the industry is going, voice acting seems to becoming more and more the norm and almost a requirement for games.


Joseph Caddell
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Personally I don't care about actors just the game...

Michael Kamper
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The problem for me when it comes to using "famous" actors in games is that when I hear them in the game, it pulls me out of the experience. In Mass Effect, when Seth Green speaks as Joker, all I hear is Seth Green and not the character he is trying to be. Even though he is a tremendous actor, I would never cast Patrick Stewart in a game because he is so recognizable. I want the player to be immersed in the world of my game, not going "oh that's so-and-so doing that character".

I agree that the voice talent can have a bigger role in promoting the game, but that is up to the marketing department. I also think that composers could be better utilized in selling a game. The greater variety of voices out there talking about your game the better.

I disagree, however, that "names" sell more copies. I doubt there will be more copies of Mass Effect 2 sold because Martin Sheen is in it. Quality voice acting makes the game better, regardless of who is doing the voice, and quality is ultimately what will sell a game.


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