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Blogs

Rocco Scandizzo's Blog

Rocco Scandizzo is an Agent in the Video Games Department at Creative Artists Agency (CAA), the world’s leading entertainment and sports agency with offices in Los Angeles, New York, London, Nashville, and Beijing.  Roccois based in the New York office and represents many of the world’s leading developers and publishers. 

Rocco formerly served as a Partner and Director of Business Development at ISM, a video game agency and consulting firm. Previously, he was the Director of Franchise and License Development at Activision Blizzard and held positions with THQ Inc., and Atari, Inc.  He joined CAA in 2012.

Rocco graduated from Kelley School of Business at Indiana University with a MBA in Marketing and received his PhD in Corporate and Public Business Economics from the University of Rome, Italy.

Member Blogs

Knights, Pawns, Bombs and Stars: Evaluating your competition to achieve actionable feedback  Featured Blogs
Posted by Rocco Scandizzo on Tue, 23 Apr 2013 12:55:00 EDT in Smartphone/Tablet, Business/Marketing, Social/Online, Design
How do the features of your game fare against the competition? The "Relative Importance Matrix" is a research tool that helps determine which of your game features are the most important vs. competitor's and in which order to fix potential issues.
Read More... | 1 Comments

   

Rocco Scandizzo's Comments

Comment In: Guild Wars 2 Economy Review [Blog - 04/26/2013 - 03:46]

Great article. Found it extremely ...

Great article. Found it extremely interesting - especially the way you break down the currencies types and how they impact the game. Great read

   

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