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Simon Ludgate's Blog
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Simon Ludgate has worked at numerous game companies, including Strategy First, Electronic Arts, and Gameloft, as well as a journalist and radio personality with GameSHOUT Radio. He recently obtained his Master of Information degree from the University of Toronto iSchool, with a focus on Knowledge and Information Management. His areas of expertise are broad, though he has a particular interest in massively multiplayer online games, both subscription- and micropayment-based. He currently maintains a blog at soulrift.com and can be contacted through that site.
Twitter: @SimonLudgate |
Expert Blogs
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Opinion: Xbox One Wasn't Built For You |
| Posted by Simon Ludgate on Wed, 22 May 2013 06:45:00 EDT in
Console/PC,
Business/Marketing
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| A look at the possible marketing decisions behind the Xbox One... and why "you" may not be the target market. |
| Read More... | 7 Comments |
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Canadians to Buy No More Than One PS4 Game Every 2 Months? |
| Posted by Simon Ludgate on Fri, 22 Feb 2013 02:45:00 EST in
Business/Marketing,
Console/PC,
Social/Online
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| The Playstation 4 will be offering tremendous connectivity options, including sharing video, streaming games, and downloading full titles. But how will that work in the Great White Bandwidth Capped North? |
| Read More... | 2 Comments |
Got Strategic Initiatives?  |
| Posted by Simon Ludgate on Wed, 05 Dec 2012 04:20:00 EST in
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| Blizzard Entertainment has a Strategic Initiatives team. Do you? |
| Read More... | 1 Comments |
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Crash and Churn |
| Posted by Simon Ludgate on Thu, 22 Nov 2012 11:30:00 EST in
Social/Online,
Serious,
Console/PC,
Production,
Programming,
Business/Marketing
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| When players churn out of your game before they get past the load screen, you have a major problem. |
| Read More... | 4 Comments |
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Secondhand Deadweight Pirates |
| Posted by Simon Ludgate on Wed, 31 Oct 2012 02:00:00 EDT in
Serious,
Business/Marketing
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| Dealing with the issue of second-hand games, piracy, and basic market theory. |
| Read More... | 16 Comments |
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The Solution to Stagnant Games? Librarians! |
| Posted by Simon Ludgate on Wed, 08 Aug 2012 12:59:00 EDT in
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| Clearly, the best to improve the game industry is to hire more librarians. |
| Read More... | 13 Comments |
[More Simon Ludgate Blogs]
Simon Ludgate's Comments
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Comment In: The Demo Is Dead, Part 2 [Blog - 06/05/2013 - 05:38]
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From what I understand, the ... From what I understand, the 6 represents people who bought the full game THROUGH the demo. However, this ignores people who may have downloaded the demo and bought the full game later through another method. You wouldn 't have any way of knowing if they played the demo first or ... |
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Comment In: OMGPOP layoffs: 'A weight has been lifted off our shoulders' [News - 06/05/2013 - 04:07]
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This reminds me of Shay ... This reminds me of Shay Pierce 's story. I wonder if he 'll reconnect with the OMGPOP team now that they 're free of Zynga 's yoke r n r nhttp://gamasutra.com/view/news/167244/Turning down Zynga Why I left after the 210M Omgpop buy.php |
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Comment In: 'If you're backwards compatible, you're really backwards.' [News - 05/22/2013 - 01:53]
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If the cost to add ... If the cost to add backwards compatibility to the PS4 was less than the cost of a new PS3, I would add backwards compatibility as a SEPARATE OPTION. People who want it can pay more for it. r n r nConsidering my PS3 broke down a while back, I would ... |
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Comment In: Opinion: Xbox One Wasn't Built For You [Blog - 05/22/2013 - 06:45]
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I think my intent was ... I think my intent was to agree with Leigh, in so far as she points out that the press conference seemed to suggest you was the target market in terms of everyone in her third paragraph . r n r nI interpreted her article as suggesting that Microsoft was somehow ... |
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Comment In: XBLA dropped for Xbox One, all games lumped together [News - 05/22/2013 - 06:51]
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a 50-hour RPG epic r ... a 50-hour RPG epic r n r nYeah, right, like we 'll ever see one of THOSE on the Xbox One... |
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Comment In: Xbox One is Microsoft's biggest play for living room domination [News - 05/21/2013 - 01:41]
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My first thoughts were you ... My first thoughts were you know all that task-switching stuff you 've been doing on your computer since, like, forever You can do that on Xbox now. Which is a good thing, because I often wished I could do more task switching, but it fails to answer the key question ... |
[More Simon Ludgate Comments]
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