Hello All,

I wanted to follow the advice of a relative of mine, Ray Robbins (inventor of Uno), and produce my own card game on my own terms.   It has really been a fantastic experience.

First of all you have to understand the basics of business.  Important things like...how much is this "really" costing me.   But more importantly, do you REALLY love your game, believe in it, and do others believe in it too. Great questions to ask yourself, because it is going to be a heck of a lot of work birthing your baby.

In February of 2009, I started slowly but surely to get my game off the ground, being careful to remember I want the game to be a quality product and be also be reasonably priced so the average person could buy it.  That is a challenge, but I think I have found a winning mix, self publishing the game, until it takes off big time (and hopefully) gets the attending of an investor so I can afford to get the game mass produced at a greater margin. 

I realize I am a dinosaur compared to the high tech computer based games out there today, but I still love sitting around a table with family and friends – laughing and having hilarious fun – playing card games.  It isn’t I don’t love computer games, they rock, but I treasure time with friends playing cards too.  What helped me the most was creating a list of core tenets that I believe in about gaming and in particular about my game and why I am bringing it to the world.

So, you learn about printing, shipping and handling, taxes, manufacturing, marketing, sales, inventory, order entry, etc., etc.  – things that have nothing to do with gaming.  All the reason you need to keep in mind the answers to the questions I posed earlier about, loving your game!

Wishing you fantastic friends to game with!

StephenSchwartz

http://www.RoyalExecution.com