Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
April 28, 2017
arrowPress Releases






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


 

YongHee Kim's Blog

 

Game designer in Korea. Specialized in free to play merchandise design and development. 

 

Member Blogs

Posted by YongHee Kim on Mon, 15 Aug 2016 06:37:00 EDT in Business/Marketing, Design, Serious, Smartphone/Tablet
How much should we charge for a particular game item? this is the question all the monetization designer ask themselves, but hard question to answer.


Posted by YongHee Kim on Tue, 06 May 2014 05:41:00 EDT in Business/Marketing, Design, Console/PC, Serious, Social/Online
It's no big secret. Free to play game industry is depending most of their profit on Gashapon. And yet, no one really understands how and why that happens. I will try to explain how and why that happens.



YongHee Kim's Comments

Comment In: [News - 03/15/2017 - 06:54]

So people don 't like ...

So people don 't like when their possession is broken even there are compensations for that. r nAnd as a game designer, we can 't control what players feel or react to the certain feature. We just have to carefully balance between features that we need as a game designer ...

Comment In: [Blog - 02/21/2017 - 08:31]

I believe those you pointed ...

I believe those you pointed out in this article is all valid and any game designer who wants facilitate rich community in their game should keep those in mind. r n r nI 'd like to share my experience as gamer game designer in Korea. Who once have been part ...

Comment In: [Blog - 01/23/2017 - 09:44]

Thanks for summary r n ...

Thanks for summary r n r nBut I cannot agree Pok mon Go introduced any innovative monetization. because there is only two types of monetization item in Pok mon Go r n r n egg incubator Gachapon It gives you privilege to open more gacha r n Lure Module, Incense, ...

Comment In: [Blog - 12/14/2016 - 09:22]

Thanks for a great post ...

Thanks for a great post I also thought the game design needs more systematic structure but never knew there were such attempts back in 10 years ago. r n r nBut I will try to be a pessimist here. Failure to transform from unselfconscious design to self-conscious design maybe not ...

Comment In: [Blog - 11/23/2016 - 10:25]

thanks for sharing such extensive ...

thanks for sharing such extensive research r nI found small type-o in your paper. Y axis label for graph Fig. 6 Kill Death ratio comparison.... is 'Average Winrate ' guess it should be Average K/D ratio .

Comment In: [News - 10/05/2015 - 04:02]

When you make games more ...

When you make games more story driven like TV soap. that means your game is competing against TV soap, not other games. And TV soap has larger production budget than games 3 million per episode for Breaking Bad which solely spent on creating a story. r n r nThat is ...