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Johnathon Swift's Member Blogs

Posted by Johnathon Swift on Sun, 02 Dec 2012 05:12:00 EST in
Giving people what they want is ruining the gaming industry, and yet surely YOUR game that looks like all the others will be different!


Posted by Johnathon Swift on Fri, 21 Sep 2012 10:52:00 EDT in
Nintendo has had a good, magnificent run as a hardware player. They've become iconic as a symbol of video games. But now it seems the icon's time in the market has come to and end.


Posted by Johnathon Swift on Wed, 22 Aug 2012 06:50:00 EDT in
There's a lot of questions around "monetization" and how to get money, or more money, out of players through new means. And there are new distinctions that designers should be aware of regarding this.


Posted by Johnathon Swift on Wed, 15 Aug 2012 02:59:00 EDT in Business/Marketing
Free to Play is just the latest in the never ending series of industry delusions that there will be a simple and easy solution to being successful that everyone should follow.


Posted by Johnathon Swift on Fri, 15 Jun 2012 06:44:00 EDT in
A small study of how game design in many major studios has devolved over the course of this generation.


Posted by Johnathon Swift on Wed, 13 Jun 2012 02:47:00 EDT in Design
I shouldn't be embarrassed about fan's belief that the Wii-U will provide "unique opportunities". But when developers do then it's a problem.


Posted by Johnathon Swift on Fri, 01 Jun 2012 06:45:00 EDT in Business/Marketing
Sony and Microsoft are going to have to adapt to a new world of content delivery and business models if they want to remain on top of the video game pile, and it may not be enough.


Posted by Johnathon Swift on Tue, 17 Apr 2012 06:02:00 EDT in Business/Marketing, Console/PC
There has been a lot of debate around the rumor that the next consoles from Microsoft and Sony would block used games. A lot of it seems to be based on conjecture and speculation, so I though I'd give a proper economic view on the matter.


Posted by Johnathon Swift on Wed, 11 Apr 2012 04:51:00 EDT in
Video Games, as a commercial product, have a paradox. Consumers love sequels, but at the same time there's no such thing as a golden formula that a game can copy forever. We are left being forced to both innovate and make sequels at the same time.


Posted by Johnathon Swift on Wed, 04 Apr 2012 05:54:00 EDT in
"The hottest trend in gaming" has grown to be the most annoying, and ruining, fallacy of the modern games industry.


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