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Joseph Kim's Blog   Expert Blogs


Mobile game philosopher and designer. Aspiring artist. League of Legends fan.

VP of Product at SEGA Networks.

Author of blog:


Expert Blogs

Posted by Joseph Kim on Thu, 27 Aug 2015 01:00:00 EDT in Business/Marketing, Smartphone/Tablet
Huge pent-up demand exists for Blizzard IP based mobile games. Activision Blizzard should acquire Glu Mobile and Ember Entertainment to create a world dominating mobile games powerhouse... to be the world's greatest. Read how and why!

Even a good game design may be doomed from the start: anyone launching in a competitive game category requires a strange attractor for user attention. Learn how to develop a good game concept using the principle of a strange attractor.

Posted by Joseph Kim on Tue, 24 Feb 2015 01:54:00 EST in Business/Marketing, Design, Programming, Production, Smartphone/Tablet
Iteration based mobile game designers have taken the philosophy of "MVP" (Minimum Viable Product) development principles too far to laziness. By not properly planning design, product teams waste massive dev resources and time: this can be avoided.

Posted by Joseph Kim on Thu, 04 Dec 2014 03:55:00 EST in Business/Marketing, Design, Smartphone/Tablet
Interview with three veteran executives from top Chinese mobile game publishing companies to get the latest perspective on the Chinese mobile game market and the opportunity for Western developers to publish in China.

Posted by Joseph Kim on Thu, 18 Sep 2014 08:09:00 EDT in Design, Smartphone/Tablet
A recommended method for mobile game design that focuses on detailing entire series of user flows rather than specific screens. Many PC/console game designers often fail here by focusing on key screens and thereby eventually requiring redesign.

A relatively compact and comprehensive overview of the compulsion loop concept. In addition, I attempt to expand the concept with my own interpretation.

Joseph Kim's Comments

Comment In: [Blog - 05/20/2015 - 02:13]

Ricardo, one other way to ...

Ricardo, one other way to think about innovation in the game space is to consider Peter Thiel 's view if you 've read some of his work popularized in his book Zero to One. r n r nThere is broader innovation the zero to one innovation where you are making ...

Comment In: [Blog - 02/24/2015 - 01:54]

Giddyup. Agreed but would argue ...

Giddyup. Agreed but would argue that there are some fairly good standard-ish types of practices that can be applied across all, or most, games.

Comment In: [Blog - 12/04/2014 - 03:55]

It is insane. Not just ...

It is insane. Not just you. :-

Comment In: [Blog - 09/18/2014 - 08:09]

Hi Andrew and Juliette. Yeah ...

Hi Andrew and Juliette. Yeah Balsamiq is pretty good. One other tool you should consider, that at least for me has been really easy to use is iPlotz which you can access at

Comment In: [Blog - 10/25/2013 - 08:51]

Hi Sean, wow strong praise. ...

Hi Sean, wow strong praise. Thanks for the compliment

Comment In: [Blog - 10/09/2013 - 02:24]

Hi Elad, nice post... Thanks ...

Hi Elad, nice post... Thanks for referencing me