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CEO of YetiZen
Over the last 2 years Sana has been the CEO and cofounder of YetiZen a cornerstone of the game developer ecosystem. This includes the YetiZen accelerator, the wildly popular games focused accelerator and the YetiZen Innovation Lab, the only game developer community space of its kind for game developer business education and synergy in the new and ever evolving world of social mobile. It has served 6500 game developers in the last 12 months. Sana Choudary has a reputation for being a powerful force in creating successful entrepreneurs. She has been highly active in the entrepreneurial and gaming communities throughout her career as a leading member of Women 2.0, StartupWeekend; and as a co-founder of NYC’s largest entrepreneurial group Ultralight startups. Currently in addition to YetiZen, Sana chairs TiE SF and TiEcon Youth track the world's largest entrepreneurship conference. Through YetiZen, Sana is intimately involved with hundreds of startups, gaming veterans, investors, and gaming giants giving her a unique and unparalleled perspective on the game space. Sana often shares her thoughts and ideas on the business of games at @SanaOnGames |
Member Blogs
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The Truth About Gaming Investment |
| Posted by Sana Choudary on Mon, 08 Apr 2013 07:53:00 EDT in
Business/Marketing
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| After Sana’s guest post on VentureBeat “2012 Investment: Busting myths by looking deeper at the numbers” we were flooded with questions... |
| Read More... | 0 Comments |
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How to avoid the nude beach pitch |
| Posted by Sana Choudary on Fri, 05 Apr 2013 08:03:00 EDT in
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| Few weeks ago I wrote about the 5 philosophies that are the fundamental building blocks of all game startups. One of those philosophies was to avoid the nude beach of pitching. |
| Read More... | 1 Comments |
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Creating the Jugaad Habit |
| Posted by Sana Choudary on Fri, 05 Apr 2013 07:57:00 EDT in
Serious,
Business/Marketing
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| Jugaad is frequently talked about at YetiZen. We talk about it internally when make strategic business decisions for YetiZen, when we are launching something new... |
| Read More... | 0 Comments |
Developing for a new game market? Stop! Read this first!  |
| Posted by Sana Choudary on Thu, 04 Apr 2013 03:37:00 EDT in
Business/Marketing,
Serious
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| You a game studio focused on a new developing game market? Stop coding, read this first!
I recently received a message from a game developer in Pakistan who mistook my excitement about using game narrative to teach local history years ago to mean I was |
| Read More... | 0 Comments |
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Official Statement by the YetiZen CEO on the YetiZen IGDA GDC party |
| Posted by Sana Choudary on Sat, 30 Mar 2013 11:52:00 EDT in
Business/Marketing,
Serious
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| At this point you have probably seen the press and highly critical social media coverage regarding alleged dancers at the YetiZen party. As the CEO of YetiZen, I wish to make the following statements. |
| Read More... | 95 Comments |
Sana Choudary's Comments
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