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Simon Ludgate's Expert Blogs
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Opinion: Xbox One Wasn't Built For You |
| Posted by Simon Ludgate on Wed, 22 May 2013 06:45:00 EDT in
Console/PC,
Business/Marketing
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| A look at the possible marketing decisions behind the Xbox One... and why "you" may not be the target market. |
| Read More... | 7 Comments |
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Canadians to Buy No More Than One PS4 Game Every 2 Months? |
| Posted by Simon Ludgate on Fri, 22 Feb 2013 02:45:00 EST in
Business/Marketing,
Console/PC,
Social/Online
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| The Playstation 4 will be offering tremendous connectivity options, including sharing video, streaming games, and downloading full titles. But how will that work in the Great White Bandwidth Capped North? |
| Read More... | 2 Comments |
Got Strategic Initiatives?  |
| Posted by Simon Ludgate on Wed, 05 Dec 2012 04:20:00 EST in
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| Blizzard Entertainment has a Strategic Initiatives team. Do you? |
| Read More... | 1 Comments |
Crash and Churn  |
| Posted by Simon Ludgate on Thu, 22 Nov 2012 11:30:00 EST in
Social/Online,
Serious,
Console/PC,
Production,
Programming,
Business/Marketing
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| When players churn out of your game before they get past the load screen, you have a major problem. |
| Read More... | 4 Comments |
Secondhand Deadweight Pirates  |
| Posted by Simon Ludgate on Wed, 31 Oct 2012 02:00:00 EDT in
Serious,
Business/Marketing
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| Dealing with the issue of second-hand games, piracy, and basic market theory. |
| Read More... | 16 Comments |
The Solution to Stagnant Games? Librarians!  |
| Posted by Simon Ludgate on Wed, 08 Aug 2012 12:59:00 EDT in
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| Clearly, the best to improve the game industry is to hire more librarians. |
| Read More... | 13 Comments |
In Defense of SWTOR's Subscription Launch  |
| Posted by Simon Ludgate on Tue, 07 Aug 2012 11:16:00 EDT in
Social/Online,
Business/Marketing
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| Should Star Wars: The Old Republic have launched F2P? I say no. |
| Read More... | 15 Comments |
The Real Cost of Diablo 3's Real Money Auction House  |
| Posted by Simon Ludgate on Tue, 15 May 2012 01:47:00 EDT in
Design,
Social/Online
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| Some will win big selling items, but how much will the rest of us lose? |
| Read More... | 29 Comments |
Player Choice in TERA  |
| Posted by Simon Ludgate on Fri, 30 Mar 2012 01:08:00 EDT in
Design,
Social/Online
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| The upcoming MMORPG TERA presents players with scant few choices. Does choicelessness make a good game? |
| Read More... | 6 Comments |
Analysis: FFXIV's Consolidation Plan  |
| Posted by Simon Ludgate on Wed, 15 Feb 2012 05:03:00 EST in
Business/Marketing,
Social/Online
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| It seems ludicrous to merge servers, randomly assign players, and wipe friends lists; so why do it? |
| Read More... | 0 Comments |
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