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Blogs

Simon Ludgate's Expert Blogs

In Defense of SWTOR's Subscription Launch  Featured Blogs
Posted by Simon Ludgate on Tue, 07 Aug 2012 11:16:00 EDT in Social/Online, Business/Marketing
Should Star Wars: The Old Republic have launched F2P? I say no.
Read More... | 15 Comments

The Real Cost of Diablo 3's Real Money Auction House  Featured Blogs
Posted by Simon Ludgate on Tue, 15 May 2012 01:47:00 EDT in Design, Social/Online
Some will win big selling items, but how much will the rest of us lose?
Read More... | 29 Comments

Player Choice in TERA  Featured Blogs
Posted by Simon Ludgate on Fri, 30 Mar 2012 01:08:00 EDT in Design, Social/Online
The upcoming MMORPG TERA presents players with scant few choices. Does choicelessness make a good game?
Read More... | 6 Comments

Analysis: FFXIV's Consolidation Plan  Featured Blogs
Posted by Simon Ludgate on Wed, 15 Feb 2012 05:03:00 EST in Business/Marketing, Social/Online
It seems ludicrous to merge servers, randomly assign players, and wipe friends lists; so why do it?
Read More... | 0 Comments

The Problem with Multiplayer? Those Damned Other Players!  Featured Blogs
Posted by Simon Ludgate on Sat, 17 Dec 2011 09:00:00 EST in Design, Social/Online
Will the next great revolution in multiplayer gaming finally get rid of those damned other players?
Read More... | 16 Comments

Star Wars: The Old Subscription Model  Featured Blogs
Posted by Simon Ludgate on Mon, 26 Sep 2011 12:29:00 EDT in Business/Marketing, Design, Console/PC, Social/Online
EA has confirmed Star Wars: The Old Republic's subscription fees. But will people pay up?
Read More... | 7 Comments

MMO Chat: Richard Garriott
Posted by Simon Ludgate on Wed, 17 Aug 2011 04:30:00 EDT in Design, Social/Online
I talk with Richard Garriott about the history of Ultima Online, the origin of RMT, alternatives in MMORPG crafting,
Read More... | 1 Comments

Scarcity and Value in Diablo 3  Featured Blogs
Posted by Simon Ludgate on Tue, 09 Aug 2011 01:00:00 EDT in Business/Marketing, Console/PC, Social/Online
Are you worried that Blizzard will sell stuff in its in-game Auction House? Why? Were you going to make a mint selling uber axes to unwitting whales?
Read More... | 13 Comments

Blizzard Announces F2P MMORPG!  Featured Blogs
Posted by Simon Ludgate on Tue, 02 Aug 2011 12:17:00 EDT in Business/Marketing, Console/PC, Social/Online
Unfortunately, forgets to mention that it's an F2P MMORPG and confused fans complain about having to play it online.
Read More... | 23 Comments

If Your Game Sucks - Let Me Fix It!  Featured Blogs
Posted by Simon Ludgate on Thu, 28 Jul 2011 03:02:00 EDT in Design, Programming, Console/PC, Serious
How many times have you been frustrated by a design choice in an otherwise fun game and wished you could fix it? If you're anything like me: OFTEN!
Read More... | 15 Comments

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