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YongHee Kim's Blog

 

Game designer in Korea. Specialized in free to play merchandise design and development. 

 

Member Blogs

Posted by YongHee Kim on Mon, 15 Aug 2016 06:37:00 EDT in Business/Marketing, Design, Serious, Smartphone/Tablet
How much should we charge for a particular game item? this is the question all the monetization designer ask themselves, but hard question to answer.


Posted by YongHee Kim on Tue, 06 May 2014 05:41:00 EDT in Business/Marketing, Design, Console/PC, Serious, Social/Online
It's no big secret. Free to play game industry is depending most of their profit on Gashapon. And yet, no one really understands how and why that happens. I will try to explain how and why that happens.



YongHee Kim's Comments

Comment In: [News - 10/05/2015 - 04:02]

When you make games more ...

When you make games more story driven like TV soap. that means your game is competing against TV soap, not other games. And TV soap has larger production budget than games 3 million per episode for Breaking Bad which solely spent on creating a story. r n r nThat is ...

Comment In: [Blog - 11/30/2015 - 07:55]

No one wants to be ...

No one wants to be obsolete. So the system, once created, fights to maintain its existence. r n r nabsolutely right It 's really hard to convincing people to stop doing what they were doing. And because it takes more time and resources to remove obsolete infrastructure than create new ...

Comment In: [News - 11/19/2015 - 04:03]

But when you come to ...

But when you come to think of it, Mario is also enjoys killing as much as Lala in TombRaider. Mario crushes everything in sight, burns them alive whenever possible, push them out of cliff or into the lava pit. And even pick up the carcass or unconscious of enemies and ...

Comment In: [News - 11/03/2015 - 03:27]

I agree with you that ...

I agree with you that taking over King is for retaining key personnel. But I doubt those key personnel will remain capable or royal to the company after this deal. r n r nThere will be two kinds of employees in King.com first kind is that people who fills their ...

Comment In: [Blog - 07/17/2015 - 02:08]

Japaneses are notorious with their ...

Japaneses are notorious with their overworking culture. look how their industry ended up after 20 years of crunch. r n r nhttps://vimeo.com/129833922

Comment In: [Blog - 06/08/2015 - 06:05]

I think F2P do not ...

I think F2P do not compete with others, In a economic sense. Because if they are compete with each other, Clash of Clan or Candy Clush Saga won 't be at the top grossing chart for long. If they do compete, imitation game with cheaper IAP option will take their ...