Gamasutra - Blogs http://www.gamasutra.com/blogs/ Carla Engelbrecht Fisher's Blogs Mon, 01 Sep 2014 07:30:28 EDT en-us scarless@think-services.com (Simon Carless) 9 Essentials for Surviving the App Apocalypse - by Carla Engelbrecht Fisher http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20140107/208129/9_Essentials_for_Surviving_the_App_Apocalypse.php Business/Marketing,Design,Indie,Smartphone/Tablet,Mobile Games A mobile app apocalypse is upon us. Thousands have been flocking to create apps, but it’s a hostile climate with steep competition, low prices and limited distribution channels. How does one survive? http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20140107/208129/9_Essentials_for_Surviving_the_App_Apocalypse.php Tue, 07 Jan 2014 08:05:00 EST Given a chance for free promotion, why don’t developers promote their game? - by Carla Engelbrecht Fisher http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20131121/205394/Given_a_chance_for_free_promotion_why_dont_developers_promote_their_game.php Business/Marketing,Design,Serious,Indie,Smartphone/Tablet Game devs currently have a free opportunity to promote their game in a kooky experiment that's getting good eyeballs. What are you waiting for? Why haven't you promoted your game yet? http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20131121/205394/Given_a_chance_for_free_promotion_why_dont_developers_promote_their_game.php Thu, 21 Nov 2013 09:28:00 EST How my game reached #14 in the Apple Education Store - by Carla Engelbrecht Fisher http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20131106/204197/How_my_game_reached_14_in_the_Apple_Education_Store.php Business/Marketing,Design,Serious,Indie,Smartphone/Tablet Dr. Carla Fisher shares the journey of her indie game Stride & Prejudice from launch to the 14th spot in the Apple Education category in less than 24 hours… without being featured on Apple’s homepage or using a PR agency. http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20131106/204197/How_my_game_reached_14_in_the_Apple_Education_Store.php Wed, 06 Nov 2013 03:07:00 EST Children, Ethics, and Free to Play Games - by Carla Engelbrecht Fisher http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20130715/196316/Children_Ethics_and_Free_to_Play_Games.php Business/Marketing,Design,Smartphone/Tablet A review of the free to play business model and the various ethical questions using the model with children. http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20130715/196316/Children_Ethics_and_Free_to_Play_Games.php Mon, 15 Jul 2013 05:45:00 EDT Four Indispensable (and Free!) Sources of Intel on Your App Competitors - by Carla Engelbrecht Fisher http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20130212/186482/Four_Indispensable_and_Free_Sources_of_Intel_on_Your_App_Competitors.php Design,Smartphone/Tablet Before entering any market, it’s important to figure out who else is out there and what they’re doing. Here's four sources we use to triangulate trends and figure out what our competitors are up to! http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20130212/186482/Four_Indispensable_and_Free_Sources_of_Intel_on_Your_App_Competitors.php Tue, 12 Feb 2013 10:47:00 EST Excuse Me, But Your App is Looking Bloated - by Carla Engelbrecht Fisher http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20130121/185149/Excuse_Me_But_Your_App_is_Looking_Bloated.php Whether it’s in-app purchases, data management, or now, file size, I have some strong feelings about why you should care about these issues and I also have some strategies for how to address them. http://www.gamasutra.com/blogs/CarlaEngelbrechtFisher/20130121/185149/Excuse_Me_But_Your_App_is_Looking_Bloated.php Mon, 21 Jan 2013 12:24:00 EST