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March 4, 2015
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March 4, 2015
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Updates » Business/Marketing
How we created the video for our successful Kickstarter 2
by Gamasutra Community [01.30.15]
"The video was the thing that we feel was most important to the success of our campaign and is also the place that we see otherwise great games trip and fall down on."
Console/PC, Indie, Business/Marketing

Building the booth: A PAX South indie exhibitor postmortem 3
by Gamasutra Community [01.30.15]
"With this post I want to do a postmortem and share some behind the scenes footage on what's it like trying to wing a 'professional indie setup' during a major games convention."
Console/PC, Smartphone/Tablet, Indie, Business/Marketing

Lessons learned from localizing our game in 10 languages 2
by Gamasutra Community [01.30.15]
"It was so painful and tedious and boring which obviously led to mistakes and led to more time spent in QA. We could have made it more interesting, quicker and less of manual work if we knew some tricks."
Smartphone/Tablet, Indie, Programming, Business/Marketing

Kickstarter in 2014: The breakdown 3
by Gamasutra Community [01.30.15]
A detailed analysis of the Kickstarter platform in 2014 -- and a particular look at how game projects did. Full numbers inside.
Console/PC, Smartphone/Tablet, Indie, Serious, Business/Marketing

Cook, Serve, Delicious, the final chapter: Sales, crunch, and success 6
by Gamasutra Community [01.30.15]
David Galindo returns after a year with the sixth installment of dev-log for Cook, Serve, Delicious, including Humble Bundle and Steam sales numbers, and how his free updates were created (and performed).
Console/PC, Smartphone/Tablet, Indie, Production, Business/Marketing

Twitch heats up: In 2014, it had 100 million unique viewers per month  
by Christian Nutt [01.29.15]
Developers, take note: The premier video game streaming site has hit some impressive milestones, and it's more than likely that your audience is waiting for you there.
Console/PC, Indie, Business/Marketing

Nintendo sells 5.7 million Amiibos and plenty of games, but it's no relief 4
by Christian Nutt [01.29.15]
While Nintendo's stock price has slid following its latest financial results, reports are pouring in about how well its games and new Amiibo toys are doing.
Console/PC, Business/Marketing

Stalled Ouya just landed $10 million investment, report claims  
by Alex Wawro [01.29.15]
The Wall Street Journal reports that anonymous sources claim Alibaba is considering integrating the Ouya platform (and its catalog of games) into its own line of set-top boxes.
Console/PC, Business/Marketing

How Crossy Road made $1 million from video ads Exclusive 4
by Alex Wawro [01.29.15]
After topping a million downloads and $1M in ad revenue in its first month of release, Crossy Road co-creator Andrew Sum breaks down the award-winning mobile game's unobtrusive monetization design.
Smartphone/Tablet, Indie, Business/Marketing, Exclusive

Don't Miss: Self-promotion for game developers 21
by Gamasutra Community [01.29.15]
Industry vet Raph Koster (Ultima Online) explains in this post how self-promotion is neither dishonest nor tacky -- and explains how you should step up and take credit for your work.
Console/PC, Social/Online, Smartphone/Tablet, Indie, Serious, Business/Marketing

Nintendo turns YouTubers into partners via new affiliate program 2
by Alex Wawro [01.29.15]
The company launched a beta version of the Nintendo Creators Program this week, and it affords developers some interesting insight into how one of the biggest names in games views YouTubers.
Console/PC, Business/Marketing

UX insights: How King is shaping the future of match-3 2
by Gamasutra Community [01.29.15]
A user experience designer takes a close look at how King is shaping the future of match-3 UI/UX, from gameplay to purchase options -- with its soft-launched Pepper Panic Saga.
Smartphone/Tablet, Art, Design, Business/Marketing

Successful game makers share indie biz tips at GDC 2015  
by Staff [01.29.15]
Speakers from Double Fine, Ouya, Devolver Digital, TinyBuild, Finji and more will be sharing their lessons learned as successful indie game makers during GDC 2015.
Indie, Business/Marketing, GDC

Trailer trouble: Dealing with pixel-art backlash 39
by Gamasutra Community [01.29.15]
Two days ago, we released our first "big" trailer. It got a lot of views, but a very vocal minority downvoted it, and got extremely mad about our use of pixel art. Here are some of our learnings from the experience.
Console/PC, Indie, Business/Marketing

Which of your new users are about to churn? 1
by Gamasutra Community [01.29.15]
"The most significant churn occurs right after install regardless if itís on a mobile device or on the web. The first hours, not to say minutes, of game play, are critical."
Social/Online, Smartphone/Tablet, Business/Marketing

Steam Workshop creators can now sell content for non-Valve games  
by Alex Wawro [01.28.15]
Valve has begun supporting paid, curated Steam Workshops for non-Valve games, starting with Chivalry: Medieval Warfare and Dungeon Defenders: Eternity. If your game is on Steam, this is a big deal.
Console/PC, Business/Marketing

Valve's economist is now the finance minister of Greece 5
by Alex Wawro [01.28.15]
Economist Yanis Varoufakis, known best in game development circles for his work as Valve's economist-in-residence, is now the new finance minister of Greece.
Console/PC, Business/Marketing

Nintendo returning to profits, but is still struggling to sell hardware 4
by Christian Nutt [01.28.15]
Nintendo had a profitable quarter, and is on track for a full-year profit -- but the company is still fighting to make up lost ground amidst weak sales of the Wii U and 3DS year-on-year.
Console/PC, Business/Marketing

Video: Analyzing the phenomenon that was TwitchPlaysPokemon  
by Staff [01.28.15]
Speaking at GDC Next 2014, game researcher Alex Leavitt offers a data-rich analysis of the TwitchPlaysPokemon phenomenon and what it means for game makers.
Console/PC, Business/Marketing, Video, Vault

Finnish game company Rovio has lost its games chief  
by Alex Wawro [01.28.15]
Jami Laes, who up until recently served as Rovio's EVP of games, has left the company as it struggles to maintain its financial successes.
Smartphone/Tablet, Business/Marketing