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August 1, 2014
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August 1, 2014
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Updates » Business/Marketing
Tony Hawk studio Neversoft is no more 1
by Mike Rose [07.11.14]
Neversoft, the studio best known for the Tony Hawk and Guitar Hero franchises, has now been integrated into the Call of Duty Infinity Ward team.
Console/PC, Business/Marketing

FTC files lawsuit against Amazon over in-app purchases in kids' games 7
by Mike Rose [07.11.14]
Earlier this month, Amazon warned the FTC not to go ahead with a legal complaint regarding in-app purchases in games and apps for aimed at kids. Now the FTC has officially filed a lawsuit against Amazon.
Smartphone/Tablet, Business/Marketing

Blog: Monetization in the UK's #1 iOS sports game 1
by Gamasutra Community [07.11.14]
"Top Eleven is the #1 top grossing sports game in the UK today. Tomorow it is likely to stay this way. To learn from the best we have invited Nebo Radovic, the marketing manager, to talk about how Nordeus markets Top Eleven."
Smartphone/Tablet, Design, Business/Marketing, Mobile Games

What to keep in mind when developing for Project Morpheus  
by Mike Rose [07.11.14]
Project Morpheus senior engineer Patrick Connor gave a brief overview of the sorts of software considerations that developers need to keep in mind when creating games for Sony's VR device.
Console/PC, Business/Marketing

Pay for Play: The ethics of paying for YouTuber coverage Exclusive 60
by Mike Rose [07.11.14]
There's a new branch of ethical conundrums on the block. With the rise of the video game YouTuber, viewers have started to question whether certain big names in the world of YouTube are being paid off by publishers.
Console/PC, Business/Marketing, Exclusive, YouTube

Blizzard's Morhaime: Diversity is in our values 31
by Christian Nutt [07.10.14]
"And we know that actions speak louder than words, so we are challenging ourselves to draw from more diverse voices within and outside of the company and create more diverse heroes and content."
Console/PC, Business/Marketing

Watch Dogs sales stats reveal digital and triple-A trends in 2014  
by Christian Nutt [07.10.14]
Ubisoft has shared crucial digital and platform-breakdown information on sales of Watch Dogs, the new "pillar" of its company's "recurring flow of highly profitable brands."
Console/PC, Business/Marketing

Microsoft CEO committed to Xbox, but also to changing the company 8
by Christian Nutt [07.10.14]
Satya Nadella, who took over as CEO in February, writes in a new employee letter that "Microsoft will continue to vigorously innovate and delight gamers with Xbox."
Console/PC, Business/Marketing

Amazon launches mobile analytics service 4
by Christian Nutt [07.10.14]
Today, Amazon expanded its web services platform with a mobile analytics tool game developers can use -- and to lure you in, is offering it free to start.
Smartphone/Tablet, Programming, Business/Marketing

Ubisoft rides remarkable Watch Dogs sales to strong Q1 growth 5
by Alex Wawro [07.10.14]
The company announced sales figures for its first quarter today, reporting a roughly 386 percent jump over the same period last year thanks to the over 8 million copies of Watch Dogs it's sold.
Console/PC, Social/Online, Business/Marketing

Don't Miss: The metrics aren't the message 26
by Laralyn McWilliams [07.10.14]
Industry veteran Laralyn McWilliams explains how a pivotal moment in her life showed her that over-reliance on analytics and player friction in games isn't the answer.
Console/PC, Social/Online, Smartphone/Tablet, Design, Production, Business/Marketing

How the Codemancer Kickstarter campaign became a success 9
by Gamasutra Community [07.10.14]
"I did not embark on my Kickstarter journey lightly, but sought the advice of many experienced people... The final amount raised was $52,725 by 1,862 backers. That's 439% of the original goal."
Console/PC, Smartphone/Tablet, Indie, Serious, Business/Marketing

Facebook game makers will now sell in-game goods via Facebook ads 1
by Alex Wawro [07.10.14]
The social network is rolling out an update that lets developers of Facebook desktop games sell in-game goods and services directly from an ad in your news feed.
Social/Online, Smartphone/Tablet, Business/Marketing

Battlefield 4 lighting tech firm wins 1 million to help make movies  
by Alex Wawro [07.10.14]
Lighting middleware company Geomerics has been awarded a 1 million grant in the UK to help it adapt its Enlighten real-time graphics rendering technology for use in the film industry.
Console/PC, Business/Marketing

6 things I learned from indie development 11
by Gamasutra Community [07.10.14]
"In making Bain's Redemption, I came into the project as a programmer. Eventually, I found myself doing design, business, marketing, and even some art."
Console/PC, Indie, Programming, Art, Design, Production, Business/Marketing

Postmortem: The Zelda-inspired indie game Shipwreck 7
by Gamasutra Community [07.10.14]
"Ultimately Shipwreck was a good experience. I managed (barely) to hang on for a year and see the game out."
Console/PC, Indie, Production, Business/Marketing

When self-publishing on consoles, keep a few things in mind  
by Mike Rose [07.10.14]
At the Develop Conference, indie publisher Curve Digital described the lessons they've learned in publishing games for consoles.
Console/PC, Business/Marketing

Tax breaks still a sore spot for many devs, GDC Europe survey says  
by GDC Staff [07.10.14]
Domestic tax incentives for the video game industry remain a controversial topic among European developers responding to the GDC Europe 2014 State of the Industry survey.
Console/PC, Social/Online, Smartphone/Tablet, Indie, Production, Business/Marketing, GDC Europe

'The best way to make a hit is to fail a lot' 15
by Mike Rose [07.10.14]
Spontaneous hits are a massive part of the indie success story narrative, with monthly tales of indie studios who have seemingly come out of nowhere, put out a great game, and found instant success.
Console/PC, Smartphone/Tablet, Indie, Business/Marketing

Capy's Nathan Vella on the advantages of building a studio 3
by Mike Rose [07.10.14]
Nathan Vella urged game developers to consider starting a studio with multiple people, rather than going it alone with the hope you can achieve the same sort of success story that often gets passed around.
Console/PC, Smartphone/Tablet, Indie, Business/Marketing