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June 7, 2013





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Updates » E3
Why EverQuest house SOE went all-in with free-to-play games Exclusive 5
by Chris Morris [06.28.12]
SOE isn't as high profile as in its EverQuest heyday, but it's settled in as one of the biggest players in free-to-play triple-A games. President John Smedley discusses why he thinks SOE's headed in the right direction.
Console/PC, Business/Marketing, Exclusive, E3

The Last of Us wins an armful of E3 Game Critics Awards 12
by Eric Caoili [06.26.12]
Naughty Dog and Sony Computer Entertainment's PlayStation 3-exclusive The Last of Us won five categories from this year's E3 Game Critics Awards, including Best of Show, Best Original Game, and Best Console Game.
Console/PC, Social/Online, Smartphone/Tablet, Indie, Business/Marketing, E3

Four keys to next-gen success, according to Take-Two's Zelnick Exclusive 16
by Chris Morris [06.15.12]
New console launches "separate the winners from the losers -- and we fully expect to be one of the winners," says Take-Two chairman and CEO Strauss Zelnick in this Gamasutra interview
Console/PC, Business/Marketing, Exclusive, E3

Trion's hopes for beating triple-A console games Exclusive 2
by Christian Nutt [06.14.12]
"Everybody is essentially trying to reduce their portfolio to the few big things, and then double, triple down, and that actually increases sequelitis," says Lars Buttler, CEO at Rift developer Trion. He says his company has the solution.
Social/Online, Business/Marketing, Exclusive, E3

Nintendo's Fils-Aime outlines Wii U's dual GamePad plans, value proposition Exclusive 43
by Chris Morris [06.13.12]
Nintendo of America head Reggie Fils-Aime tells Gamasutra dual-GamePad Wii U games won't be around till well after launch -- but that's the least of Nintendo's concerns as it considers Wii U's price tag.
Console/PC, Business/Marketing, Exclusive, E3

EA's Miele and the new frontier for market research Exclusive 16
by Leigh Alexander [06.11.12]
EA marketing strategy exec Laura Miele offers a look into how publishers study consumer evolution, finding that taste doesn't segment by genre or platform as previously believed.
Console/PC, Social/Online, Business/Marketing, Exclusive, E3

Nintendo's uphill battle for Wii U success with developers, consumers Exclusive 50
by Christian Nutt [06.08.12]
Nintendo's Charlie Scibetta talks to Gamasutra about the company's reception at E3, and how it's planning to convince consumers and developers to get interested in its next home console.
Console/PC, Business/Marketing, Exclusive, E3

Arkedo's Guermonprez: E3 is 'out of focus with reality' Exclusive 4
by Christian Nutt [06.08.12]
The co-founder of French indie developer Arkedo (Hell Yeah!) takes stock of the recently-ended trade show, finding that it doesn't represent the state of the industry -- just a slice of it.
Console/PC, Indie, Business/Marketing, Exclusive, E3

Your game industry in your words, week of E3 Exclusive 2
by Eric Caoili [06.08.12]
Gamasutra highlights choice quotes from industry figures at E3 this week, including Platinum Games' Atsushi Inaba, THQ's Jason Rubin, Sony's Shuhei Yoshida, and many others in this weekly roundup.
Console/PC, Social/Online, Smartphone/Tablet, Indie, Programming, Art, Design, Production, Business/Marketing, Exclusive, E3

Assassin's Creed 10? 'I hope so,' says Ubisoft's Detoc Exclusive 11
by Leigh Alexander [06.08.12]
Ubisoft's Laurent Detoc says AAA will remain healthy and that "there's no such thing" as too many sequels -- but reflects that the industry "needs to finish this cycle properly and start a new one."
Console/PC, Social/Online, Programming, Design, Business/Marketing, Exclusive, E3

From the Editor: E3 2012 - The E3 of Disillusion Exclusive 168
by Kris Graft [06.08.12]
At this week's E3, publishers in the so-called "triple-A" video game industry made perfectly clear -- more than ever before -- who their target audience is, says Gamasutra editor-in-chief Kris Graft.
Console/PC, Social/Online, Smartphone/Tablet, Indie, Programming, Art, Design, Production, Exclusive, E3

Epic showcases Unreal Engine 4's dynamic lighting, fast iteration capabilities 9
by Kris Graft [06.08.12]
At E3 this week, Epic Games gave select media outlets a closer look at Unreal Engine 4 -- the company's bid to power the next generation of video game graphics.
Console/PC, Programming, Production, E3

id's Carmack unveils $500 VR headset prototype 11
by Mike Rose [06.08.12]
id Software co-founder and lead programmer John Carmack showed off a prototype virtual reality headset at E3, and said development kits will release for it soon priced at $500 each.
Console/PC, Business/Marketing, E3

ESA estimates 45,700 visitors for E3 2012 1
by Mike Rose [06.08.12]
Around 45,700 video game industry professionals visited E3 in Los Angeles this year, generating nearly $40 million in revenue for the city in total.
Console/PC, Business/Marketing, E3

Yoshida: Small games, indies crucial to Vita success Exclusive 22
by Leigh Alexander [06.08.12]
Sony Worldwide Studios president Shuhei Yoshida says working with indies is an essential part of Vita's content strategy, discussing the importance of developers who "disregard conventions."
Console/PC, Smartphone/Tablet, Indie, Programming, Art, Design, Exclusive, E3

Tomb Raider and male gaze; addressing taboos in M-rated games Exclusive 89
by Brandon Sheffield [06.07.12]
The new Tomb Raider has stirred up some interesting discussions about male gaze in video games, and we spoke with senior art director Brian Horton about how the team will address these concerns.
Design, Business/Marketing, Exclusive, E3

Hitman: Absolution director on controversial trailer: 'We didn't mean to offend anyone' Exclusive 45
by Brandon Sheffield [06.07.12]
Tore Blystad, game director for Hitman: Absolution apologizes for the game's controversial trailer, but admits to not fully understanding the outrage, calling it "part of the DNA of the title."
Console/PC, Design, Business/Marketing, Exclusive, E3

Metal Gear Rising walks tightrope between story sequences, over-the-top action Exclusive 7
by Leigh Alexander [06.07.12]
Platinum Games is working with Metal Gear house Kojima Productions on Metal Gear Rising. Here's how the teams are injecting high action into the stealthy franchise.
Console/PC, Programming, Art, Design, Exclusive, E3

With Warface, 'Free-to-play is like starting from scratch,' says Crytek Exclusive 1
by Patrick Miller [06.07.12]
At E3 in Los Angeles, Crytek spoke to Gamasutra about the challenges endured and lessons learned from entering the free-to-play market with its FPS Warface.
Console/PC, Social/Online, Art, Design, Production, Business/Marketing, Exclusive, E3

Average Nintendo 3DS eShop paying customer has bought about five games 6
by Christian Nutt [06.07.12]
At E3 this week, Nintendo of America's EVP of sales and marketing revealed some new statistics about its eShop download service for the Nintendo 3DS.
Console/PC, Indie, Business/Marketing, E3