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By
David Jenkins
Gamasutra
October
21, 1999

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News
Analysis

Eurospeak
Dreamcast’s Dream Debut in Europe
The
Dreamcast has finally been launched in Europe, and from Sega’s point of
view it has all gone pretty much perfectly. 35,000 units were shipped
on the first day and a total of 700,000 Dreamcasts will have reached European
shop shelves by the end of November. More importantly, people are actually
buying them. Of the 120,000 Dreamcasts shipped to the UK, over 40,000
had been pre-ordered by eager punters. Sega’s target is for one million
sales in Europe in the first year, and it now seems that they could well
manage that by around May.
Just so
as Sega doesn’t get too big-headed (which was, of course, the primary
cause for its last few years of misery), it is worth mentioning that there
have been numerous reports of malfunctioning hardware and software --
primarily TV cables and Sonic Adventure. At the moment though,
the problems don’t seem to be any more serious than those that accompanied
the US launch. There have also been problems supplying peripherals to
the market, making extra controllers -- particularly the official steering
wheel -- almost impossible to buy
Finally,
the eternal bug bear for the European market -- shoddy PAL conversions
-- seems to be remarkably well under control. After the appalling Euro
conversions that appeared on the Saturn, Sega certainly learned how to
do PAL the hard way. Currently the only serious problem is with Virtua
Fighter 3tb. The PAL conversion suffers from serious slowdowns and
large borders, which (thanks to the competition from Power Stone
and the Dreamcast’s other top-notch beat ‘em-ups) will ensure it ends
up in the bargain bins sooner rather than later.
So, all
in all, something close to top marks for the Dreamcast’s launch. The only
serious problem at the moment is what appears to be a relative lack of
big releases in the short term, although there certainly doesn’t seem
to be any sign yet that the machine is going to "do an N64".
As long as Sega doesn’t try to release a 128X or a DreamcastDVD, it looks
like Sony has got a long-term rival at last.
Titus
Takes A Virgin
The
other big news of the last few days has been Titus’ purchase of a controlling
stake in Virgin Interactive Entertainment. The deal follows Titus’ recent
$25 million acquisition of a 57% controlling stake in Interplay, which
in turn owns 43.9% of Virgin. Titus bought 50.1% of Virgin in this latest
deal, which must leave the remaining 6% of stockholders feeling a little
overwhelmed. According to Titus, VIE’s current joint bosses, Peter Bilotta
and Tim Chaney, will remain in charge. Titus top dog Eric Caen has been
explaining that VIE was bought to "gain the company access to key
European territories where it currently lacks direct sales support [namely
the UK, Spain and Germany]". The unsaid addition to this sentence
relates to the fact that in Europe, Titus’s reputation as purveyor of
quality video games is roughly equivalent to Drew Barrymore reputation
as the world’s leading celibate actress.
While Titus
is forging ahead with its new relationships, its Parisian rival, Infogrames,
is having a bit of trouble. Following the mass exodus of 31 DiD employees
to Rage Software (as reported in the previous EuroSpeak), Infogrames decided
to ditch DiD entirely, and the buyer is, surprise surprise, Rage. £5.5
million ($8.8m) bought Rage what remained of the flight sim specialists,
and Infogrames seems to be pleased to see the back of them, after purchasing
DiD only four months ago themselves. This all seems to have been part
of some larger master plan though, with Infogrames UK’s David Ward commenting,
"Our purchase basically represented a re-structuring of the company’s
equity to put it on a sound financial footing." Which is very kind
of them, seeing as DiD suffered its biggest failure (the stupidly named
Wargasm) with its first Infogrames-published game. Anyway, Infogrames
needn’t worry - its just posted net yearly profits of FFr135 million ($22m)
and there’s not much you can say against that.
Grand
Theft Auto Kerfuffle
It sometimes
seems as if British developers keep producing ultra-immoral driving games
purely to upset the ratings people. This time it’s Take 2’s Game Boy version
of GTA 2 that is causing all the kerfuffle. It seems that the VSC
(Video Standards Council) took exception to such an unpleasant game appearing
on a console with such a large child audience. Take 2 maintains it took
all the necessary steps to ensure that the originally 18-rated game fulfilled
the criteria for an 11-14 rating, as requested by Nintendo. Nevertheles,
the VSC still isn’t happy and it’s demanding a 15-certificate. Their reasoning
seems to revolve around the continued use of the word "dealer"
in the game. In an unusual move, Take 2 is challenging the ruling and
will go to court within the month.
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| A
shot from the PC version of GTA 2. This is what has caused the kerfuffle.
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In other
related news, DMA Design’s founder, David Jones, has resigned from the
company following the (most recent) purchase of DMA’s– this time by Take
2 Interactive. Although he has no concrete plans at the moment, Jones
has already indicated he will stay within the industry in some capacity.
Les Edgar
is another industry stalwart on the move. A co-founder, together with
Peter Molyneux, of Bullfrog, Edgar has been gradually edging away from
Bullfrog (or more specifically EA) and has in recent months been acting
merely as a consultant. Now it seems he has settled down as a chairman
of VIS Interactive. Edgar will be responsible for "diversifying the
studio’s activities into areas such as online gaming". Somewhat oddly,
he will also be looking into ways games can attract a female audience,
although what his particular qualifications for this job are remain unclear.
According to him "VIS wants to get onto the next level and we seemed
to agree on a lot of stuff with regard to online programmes and mass-market
games, especially for female consumers." Whether Les just fancies
talking to a lot of all-female focus groups or wants to get more in touch
with his feminine side, only he can say. Except he obviously isn’t going
to.
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