In the latest feature for sister mobile site GamesOnDeck, Damir Slogar, CEO of 24: Agent Down
developer Big Blue Bubble, explains the company's first forays from mobile to console and handheld development, and what Tokyo Game Show can do for a Western mobile developer.
With some 25 mobile games developed since 2004, Big Blue Bubble has recently made its first move into Wii and DS development, which, Slogar explains, was necessary to continue growth while still focusing solely on development:
"There are several reasons why we started with Nintendo development. First, that was our strategy from the day one because my core team experience is from console development. Of course, starting next-gen or even DS project as small studio wasn't really feasible so mobile games were great way to kick start the development and start generating some revenues that will help us expand into the console space.
Also, in order to continue growth (we've grown at 100% per year for last 4 years), we needed either to expand our services and offer porting or start focusing on publishing aspect. Our passion was of course game development and in order to maintain 30 people studio (our size when we started DS development), we needed to find, pitch, negotiate and develop at least 12-15 games per year. In mobile gaming industry, this is quite hard."
But, he says, it's not necessarily a move everyone needs to make, though it may be an obvious one:
"This is one of the options for mobile developer if they want to grow beyond 2-3 mobile teams. Other ones either offer full service (porting, QA), focusing on technology or a unique niche, or moving into publishing. Our choice was expanding to new platforms."
You can now read the full GamesOnDeck feature
with more from Slogar on what Tokyo Game Show can do for a Western mobile developer.