Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
August 20, 2014
arrowPress Releases
August 20, 2014
PR Newswire
View All





If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Report: Nintendo To Pull TV Ads Following Wii Shortages
Report: Nintendo To Pull TV Ads Following Wii Shortages
December 7, 2007 | By Brandon Boyer

December 7, 2007 | By Brandon Boyer
Comments
    Post A Comment
More: Console/PC



According to a new report, Nintendo of Japan is planning on withdrawing forthcoming television advertisements following continued mass supply shortages of the Wii, as it raises yearly worldwide shipping estimates to 17.5 million.

The Times Online report quotes a spokesman for the company saying continued demand "has been unprecedented and higher than Nintendo could ever have anticipated." As such, the spokesman says the company will be "looking at moving some advertising on some products into early 2008" as it wants to "act responsibly."

The Times report also notes that Nintendo now says it will ship 17.5 million units of the console worldwide this year, up from prior estimates of 14 million noted in Screen Digest research.

As of this October, the Wii found itself back on top of U.S. hardware sales with some 519,000 consoles sold, as Wii Fit raises weekly console sales in Japan.


Related Jobs

Bethesda Softworks
Bethesda Softworks — Rockville, Maryland, United States
[08.20.14]

Associate Brand Manager
Bethesda Softworks
Bethesda Softworks — Rockville, Maryland, United States
[08.20.14]

Brand Manager
CCP
CCP — Newcastle, England, United Kingdom
[08.20.14]

Senior VFX artist
ZeniMax Online Studios
ZeniMax Online Studios — Austin, Texas, United States
[08.20.14]

Business Intelligence Analyst










Comments



none
 
Comment: