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If you enjoy reading this site, you might also want to check out these Think Services sites:
 Game Career Guide (for student game developers.)
 Indie Games (for independent game players/developers.)
 Finger Gaming (news, reviews, and analysis on iPhone and iPod Touch games.)
 GamerBytes (for the latest console digital download news.)
 Worlds In Motion (discussing the business of online worlds.)
 Game Set Watch (the Group's alt.game weblog.) |
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Microsoft Beats Nintendo, Sony in BusinessWeek's Most Innovative
by Chris Remo
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April 18, 2008
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BusinessWeek has released its "The World's 50 Most Innovative Companies" feature, which ranks innovators according to the votes of nearly 3,000 executives from the largest corporations around the globe; game manufacturer Microsoft ranked #5, above competitors Nintendo and Sony at #7 and #9 respectively. Incumbent Apple again topped the list.
Microsoft's position is unchanged from last year, while Sony crept up one slot and Nintendo soared from last year's #39 rank.
This marks the first year all three major console providers have been present in the top ten. However, of the three, only Microsoft was not cited for its game-related products - rather, BusinessWeek pointed to its Surface touch screen interface and efforts to catch up to #2-ranking Google in the internet search world.
All three game companies were cited for their products, rather than for other options such as customer experience or processes. Despite its #7 slot, Nintendo tied with aerospace firm Boeing (#20) for the highest proportion of respondents, 63 percent, who believe its products are innovative.
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