Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
November 1, 2014
arrowPress Releases
November 1, 2014
PR Newswire
View All





If you enjoy reading this site, you might also want to check out these UBM Tech sites:


THQ Files Suit Against Activision Over  Baja  Box Art
THQ Files Suit Against Activision Over Baja Box Art
October 27, 2008 | By Eric Caoili

October 27, 2008 | By Eric Caoili
Comments
    3 comments
More: Console/PC



Publisher THQ filed suit against Activision Blizzard in the Central District of California for trade dress and copyright infringement, alleging that the latter's upcoming SCORE International Baja 1000 uses box art with artwork elements that are "virtually identical" to the former's packaging for Baja Edge of Control.

THQ first revealed its cover art for Baja Edge of Control, an off-road racer developed by 2XL Games, in June 2008, before shipping the game in North America and Europe in September.

According to the publisher, it has so far spent over $1 million to market, advertise, and promote the PlayStation 3 and Xbox 360 title.

In a complaint first discovered by website Patent Arcade, THQ claims that Activision's SCORE International Baja 1000 The Official Game, which is likewise based on the Baja 1000 racing event, uses front and back packaging art elements identical to its own game. The background and foreground vehicles on both covers seem similarly colored, positioned, and angled.

Developed by Left Field Games, SCORE International Baja 1000 is slated to ship to stores for PlayStation 2, PlayStation 3, Xbox 360, Wii, and PC in the U.S. on October 28, 2008.

The company also says that it contacted Activision earlier this month and urged them to prepare alternative box art for SCORE International Baja 1000, but the latter refuses to make any changes. THQ asked the court to enjoin the game's release.

"If Activision is not enjoined from its impending release of the Activision Game bearing the [similar packaging art], THQ will suffer damages in an amount as yet unknown, but in excess of the jurisdictional minimum of this court and to be determined at trial," says THQ in its complaint. "THQ also would be entitled to Activision's profits from the sale of the Activision Game..."


Related Jobs

Twisted Pixel Games
Twisted Pixel Games — Austin, Texas, United States
[10.31.14]

Senior Graphics and Systems Engineer
Twisted Pixel Games
Twisted Pixel Games — Austin, Texas, United States
[10.31.14]

Mid-level Tools and Systems Engineer
Giant Sparrow
Giant Sparrow — Playa Vista, California, United States
[10.31.14]

Lead Artist
The Workshop
The Workshop — Marina del Rey, California, United States
[10.31.14]

Programmer










Comments


Jeff Hamilton
profile image
The second and third highest images in a google search for "baja race" yield one flying blue truck and one red hummer with lights configured as seen in the box art above. I'm more inclined to pin this on the artists just doing a quick google search for source material than on any sort of criminal collusion or NDA breaking or other sort of bad intent.



But maybe I'm just naive.



http://www.hummerguy.net/wp-content/uploads/2008/04/hummer-h2-baj
a-race.jpg



http://cgmedia.daimlerchrysler.com/dcxms/assets/libraryImages/Mop
arBaja1000.jpg

Yannick Boucher
profile image
Well, let's see... i made the following comment on that news on Gamespot: "Just goes to show how freaking generic box art and titles have become !"



And the comment ended up being rated "+19", that's the highest rating i've ever seen for a comment there... :D So, yeah, that's the end of the story.



The lack of creativity on BOTH sides is really quite pathetic.

paul hamilton
profile image
they both look like Ivan "Ironman" Stewart's Super Off Road to me!



http://www.retroarcade1.net/Portals/127/Bilder/NES/Kassetter/Ivar
IronManStewartsSuperOffRoad.JPG

http://en.wikipedia.org/wiki/Super_Off_Road


none
 
Comment: