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Survey: 11 Percent Of Gamers Own Unopened Games
Survey: 11 Percent Of Gamers Own Unopened Games
October 28, 2008 | By Eric Caoili

October 28, 2008 | By Eric Caoili
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A new packaging-related study conducted by analyst firm The NPD Group reveals that the average video game collection has 48 titles, and also confronts the demons of unplayed games, revealing that 11% percent of all households have bought games that are still shrinkwrapped.

The study, which was commissioned by the Content Delivery and Storage Association (CDSA) and the Entertainment Merchants Association (EMA), polled 562 gamers, all of which have purchased a retail-based physical video game in the past six months.

According to those polled in this amusingly specific survey, 88 percent of video game owners store their DVDs and video games in their original cases. 8 percent store the discs in plastic sleeves but keep the cases, while 5 percent keep the game but throw away or recycle the cases.

When gamers no longer want to own a title, 54 percent of them will trade it in or sell it, 24 percent will give the game to someone else, 17 percent will store the discs, and 2 percent will throw away or recycle the disc.

"In packaged home entertainment, consumers view the packaging cases as part of the product and not something to be tossed," says EMA CEO and president Bo Andersen. "The cases provide product protection, allow easy title identification, and carry the artwork that is integral to the consumerís association with the title."


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Comments


sergei nester
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Oblivion on PS3..... Evertime i look at the package and look at Burnout (unfinished) - GTA 4 (unfinished) - Resistence (nearly finished) - Super Stardust (rank 66,000), Gauntlet II - unplayed, Motorstorm (unplayed), Pure (unfinished), LittleBIGPLANET coming out - I think I may need a time machine just so I have time to play these games let alone oblivion.... - I think a more interesting question is Why do I have so many unfnished games? The answer for me at least is two fold - lack of time to complete (the only game i ave completed on PS3 so far is Drake's Fortune) which is due to the fact that some games are just too damn hard in areas (i am stuck in resistence), or i hate the challenges (i hate the trick races in Pure) - I am not a super gamer - I love games, but i simply do not have the dexterity to do some of the things that the games require of me..It would be nice to have the ability to engage an "autopilot" to get through certain areas.

Yannick Boucher
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happy to see I'm not alone, but there's a whole other 11% out there !! :P

Allen Seitz
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Does this include collectors? I know some people who will buy a game, leave it shrinkwrapped on a shelf, and then play a burned copy. (Also, shrinkwrapped NES games, etc.)



Not me though. RE4 should've been played a long time ago.

Tom Newman
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I have never purchased a game and did not open it. I love the smell of a freshly cracked open game, and usually can't even wait until I get home to break the seal. There are many games I have not finished however, usually due to lack of interest. Lately though most games can be completed in under 20 hours, so I'm finishing more lately than I ever have.

Roberto Alfonso
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I like playing games until the end, so I got a few unopened games (Etrian Odyssey 2 and something else). I, however, cannot trade them in since there is no local market for that, and reselling value is very low, so I keep them with me in their original package (except some of the Game Boy and Super Nintendo games which are cartridge only).

Benjamin M
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I'm finding myself with more and more unopened 360 games. I buy them with the intent to play and complete, but I just don't have the time. I still have original Xbox games I have yet to open and I know I have a good 10 out of 30 unopened 360 titles. I get overwhelmed and hate that I haven't completed certain games and now I'm faced with their sequels arriving on store shelves. Now I don't even bother buying games I want because I'm stuck with the notion I haven't completed the ones I have or much less opened them. :(

Benjamin M
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I also used to sell my old consoles/games when I was younger to acquire the next gen consoles/games, but I don't anymore. I'm grown now, I have a job. I don't sell titles, trade in titles, and I definitely DO NOT throw away cases, box art, instruction booklets, or the darn game disc! That's just ridiculous!

Greg Bandera
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I intended to play God of War 2 as soon as I got home, then I started replaying the first one as refresher - then I got a Wii/360. So I have one factory wrapped GoW2 on my shelf. The only other unopened game is GTA San Andreas - I thought it would be valuable after Hot Coffee.

Hoby Van Hoose
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Rife over-consumerism.. tsk tsk..


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