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News

  Online Gaming Audience Grew 22 Percent In May
by Kris Graft
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July 10, 2009
 
Online Gaming Audience Grew 22 Percent In May
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The number of U.S. citizens visiting online gaming websites rose 22 percent in May 2009 from May 2008 to 87 million, as people search for cheaper entertainment in a tough economy, research firm comScore said Friday.

“Online gaming continues to be one of the top gaining categories over the past year growing at ten times the rate of the total U.S. Internet population and reaching nearly one out of every two Internet users,” said Edward Hunter, comScore director of gaming solutions.

Yahoo Games led comScore's list of most popular online gaming websites during May 2009, rising 6 percent from May 2008 to 19.4 million. EA Online followed, attracting 18 million users during the month, a 34 percent year-on-year increase. Nickelodeon Casual Games, which didn't exist in May 2008, attracted 14.8 million visitors. WildTangent was up 16 percent year-on-year with 13.8 million users.

Hunter added that online gaming growth is also driven "through viral distribution platforms, including widgets and applications."

comScore said Mochi Media, an online game distrubution company, attracted 17 million unique users, or about 8.7 percent of the total internet audience (193.8 million in total). Games2Win attracted 1.8 million, or 0.9 percent of the total internet population, while Tetris Online attracted 165,000 unique visitors during May, or 0.1 percent of the total internet population.

Top Online Gaming Sites

May 2009 vs. May 2008

Total U.S. – Home/Work/University Locations

Source: comScore Media Metrix

Total Unique Visitors (000)
May-2008 May-2009 % Change
Total Internet : Total Audience 190,858 193,825 2
Online Gaming 71,624 87,102 22
Yahoo! Games 18,340 19,391 6
EA Online 13,374 17,988 34
Nickelodeon Casual Games N/A 14,836 N/A
WildTangent Network 11,896 13,844 16
Disney Games 12,137 11,717 -3
MSN Games 10,017 8,986 -10
AOL Games 8,318 8,711 5
MINICLIP.COM 7,551 8,432 12
Betawave Partners - Partial List 3,894 7,406 90
Spil Games 4,345 7,163 65
GSN Games Network 910 6,034 563
Big Fish Games Sites 4,392 5,592 27
ARMORGAMES.COM 2,684 3,860 44
Y8.COM 1,243 3,537 185
GAMEVANCE.COM 3,982 3,466 -13
RealArcade Sites 6,143 3,427 -44
IWIN.COM 2,112 3,356 59
Midasplayer.com Ltd. 1,601 2,872 79
GAMENINJA.COM 1,172 2,434 108
Stardoll Sites N/A 2,294 N/A
 
   
 
Comments

John Petersen
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Isn't that about when the last IRS checks rolled out?

Enrique Dryere
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I wonder if summer vacation had anything to do it. Was this trend ever observed in previous years?

Ben Rice
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The article title about knocked me out of my seat, it's a bit misleading.
"Online Gaming Audience Grew 22 Percent In May" makes it seem like the online community grew a quarter in 31 days!


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