2D Boy was started in 2006 by two former EA employees, whose goal was to build games that had accessible and unique gameplay. The development team currently has three members and is based in San Francisco.
Kyle Gabler is one of the cofounders of 2D Boy, and the company's creative director; he is also one of the four founding members of CMU's Experimental Gameplay Project.
Cofounder Ron Carmel helms the business end of 2D Boy and is responsible for programming.
2D Boy's first title, World of Goo, is based on Tower of Goo, which was a prototype that Gabler developed under the rules of the Experimental Gameplay Project. The title was nominated for a number of awards at the 2008 Independent Game Festival, including the Seumas McNally grand prize, and won out for Design Innovation and Technical Excellence.
Nintendo CEO Satoru Iwata also highlighted World of Goo at the company's quarterly conference in April 2008, calling out the game as an example of the type of products the company envisions its WiiWare service showcasing.
World of Goo is slated to come out for PC and Wii/WiiWare later this year, with Mac and Linux versions to follow.
"There's no doubt that being singled out by Satoru Iwata for praise in terms of WiiWare titles is high, high praise indeed. That the game he picked was a Western title put together by a tiny cadre of indie game developers is even more amazing - and shows 2D Boy's talent in crafting innovation.
What particularly charms in World Of Goo, at least from what I've seen of it, is that it both has unique art direction and a cunning gameplay mechanism which jibes wholly with the visual look of the game.
It's rare that you get such synergy, and from a first commercial title, to boot. Judging by some of the ways Kyle Gabler and his colleagues are expanding on his Experimental Gameplay Project beginnings, 2D Boy is going to go a long way."
- Simon Carless