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They
are the professional analysts whose job it is to research, keep track
of, advise their clients, and opine to the media about the gaming
business. Analyze This cuts right to the chase: Rather than reporting
on a subject, and throwing in quotes by analysts to support or refute a
point, Gamasutra offers up a timely question pertaining to the business
side of the video game industry and simply lets the analysts offer
their thoughts directly to you. Each person's opinion is his own and
will (probably) not necessarily agree with their fellow colleagues'.
In
the last game console generation, emphasis was placed heavily on
establishing platform exclusivity for a number of high-profile third
party titles (e.g., Grand Theft Auto). But how important will
exclusive titles be for this generation fought among the Xbox 360,
PlayStation 3 and Wii? We asked Ed Barton of Screen Digest, Ben Bajarin
of Creative Strategies and Michael Pachter of Wedbush Morgan Securities:
How
important are exclusive titles for this new generation of the console
war? (It looks like exclusivity may not be as strong for this
generation as last, or would you refute this?)
For
this generation, is it a detriment or still advantageous (or necessary)
for a third party developer to be tied to developing exclusive titles?
What are the key exclusives which you are keeping an eye on to move sales for a specific console this year?
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