Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
December 10, 2018
arrowPress Releases






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Nintendo Establishes Subsidiary In South Korea

Nintendo Establishes Subsidiary In South Korea

June 30, 2006 | By David Jenkins

June 30, 2006 | By David Jenkins
Comments
    Post A Comment
More: Console/PC



According to a report by the Asia Times Online, Nintendo of Japan has announced plans to establish a local affiliate in South Korea, in an attempt to expand its market presence in the country.

Nintendo’s board of directors has called for a local firm to be set up on July 7th as a wholly owned subsidiary using an initial investment of 25 billion won ($26 million). The subsidiary will be located in capital Seoul to help increase sales for the Nintendo DS and prepare the way for the forthcoming Wii.

The company’s products have previously been sold by local games distributor Daiwon CI, but Korean consumers have complained at a lack of after sales support – usually one of Nintendo’s fortes elsewhere in the world – and a lack of Korean language support.

Although extremely active, the South Korean video game industry is largely dominated by online PC products, with consoles usually occupying a secondary importance - though this is gradually changing, especially with high broadband penetration in the country and next-gen consoles using connectivity extensively.

Thus as a result of its size and increasingly large developer community, all three console manufacturers have shown increasing interest in the market lately, as have many publishers – with Activision announcing a new Seoul office last week, and Sony Computer Entertainment Korea developing and publishing a number of PSP and PS2 titles exclusively for the South Korean market.


Related Jobs

Velan Studios
Velan Studios — Troy, New York, United States
[12.10.18]

Lead Producer
Petroglyph Games
Petroglyph Games — Las Vegas, Nevada, United States
[12.09.18]

Sr. Technical Artist - Rigger, Command and Conquer
Sucker Punch Productions
Sucker Punch Productions — Bellevue, Washington, United States
[12.07.18]

Cinematic Animator
Monomi Park
Monomi Park — San Mateo, California, United States
[12.07.18]

Senior Game Designer









Loading Comments

loader image