Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
February 20, 2019
arrowPress Releases







If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Sega Shares 'Insight' From Customer Feedback On  Super Monkey Ball

Sega Shares 'Insight' From Customer Feedback On Super Monkey Ball

February 24, 2010 | By Leigh Alexander

February 24, 2010 | By Leigh Alexander
Comments
    1 comments
More: Console/PC



Sega says it closely monitors App Store feedback about its iPhone games and that it "takes that information very seriously" for its updates and sequels.

In fact, much of the feature set for Sega and Other Ocean's Super Monkey Ball 2 for iPhone came from feedback on the first game, says associate creative director Ethan Einhorn in a new feature postmortem on the game, in which he shares some of the company's lessons from iPhone development.

"Customers who reviewed the first game gave us insight into the existence of a real split between the needs and patience levels of core and casual players," Einhorn explains.

"Core users will take the time to master challenging mechanics, and will even come back to rewrite review posts once they have a better handle on the experience," he continues. "Casual players are less interested in an intense challenge; they want consistent rewards, and they need them to pop up frequently."

Another lesson Einhorn says Sega learned is that developers on old-school properties should expect fans to ask them to stick closely to the qualities of the original. "There was a clear demand for mini-games, given the SMB1 user feedback," he says.

"We also learned that people tend to love or hate a game -- most users will give you either 5 stars (highest score) or 1 star (lowest score)," he adds.
"And users will make it very clear when they don't understand a specific mechanic. All this information helped us better tailor the SMB2 experience to the broadest possible audience."


Related Jobs

Sucker Punch Productions
Sucker Punch Productions — Bellevue, Washington, United States
[02.19.19]

Senior Visual Effects (VFX) Artist
Ascendant Studios
Ascendant Studios — San Rafael, California, United States
[02.19.19]

Senior Environment Artist
Ascendant Studios
Ascendant Studios — San Rafael, California, United States
[02.19.19]

Animator
Ascendant Studios
Ascendant Studios — San Rafael, California, United States
[02.19.19]

Senior Gameplay Engineer









Loading Comments

loader image