Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
October 22, 2014
arrowPress Releases
October 22, 2014
PR Newswire
View All

If you enjoy reading this site, you might also want to check out these UBM Tech sites:

King Of Pop Gets  Planet Michael  Online World
King Of Pop Gets Planet Michael Online World
September 21, 2010 | By Eric Caoili

September 21, 2010 | By Eric Caoili
More: Console/PC

SEE Virtual Worlds and the Michael Jackson Estate announced Planet Michael, a virtual world based on the late pop star and "the global issues that concerned him", which will launch next year.

Planet Michael will provide a massively multiplayer online setting themed after visuals drawn from Michael Jackson's music and life. The virtual space will feature "continents" designed to celebrate the King of Pop while allowing fans to connect with each other and join in collaborative in-game activities.

The online world will serve as the first out of a "virtual reality universe of connected planets", each planet tied to licensed film, TV, sports, and music franchises produced by SEE. The firm hasn't yet identified those franchises, but it's previously worked with major brands like Star Trek and Titanic.

SEE will build Planet Michael and future planets with MindArk's Entropia Universe platform. Though Planet Michael will be free-to-play, it will feature a real cash economy allowing users to earn money by taking on "dozens of different occupations" and to buy digital items (or contribute to a charitable cause).

This isn't the first time Michael Jackson has appeared in a video game -- along with his roles in titles like Moonwalker and Space Channel 5, he's the star of Ubisoft's upcoming Michael Jackson: The Experience music games for Xbox 360, PS3, PSP, Wii, and Nintendo DS.

"When we first approached the Estate and talked about creating Planet Michael, one of our primary goals was to build an interactive environment where fans from all over the world come together to affirm Michael's life-long dedication to fostering global friendships," says SEE Virtual Worlds CEO Martin Biallas.

He adds, "In building a space worthy of those global connections, we envisioned a magical, enjoyable place that will capture that zest for fun and life that was at Michael's very core. Throughout his extensive career, the King of Pop was well-known for his visionary contributions to music, dance, fashion, entertainment and philanthropy, and it was critical that we somehow incorporate all of those elements into the game."

Related Jobs

Nexon America, Inc.
Nexon America, Inc. — El Segundo, California, United States

Localization Coordinator
Petroglyph Games
Petroglyph Games — Las Vegas, Nevada, United States

University of Texas at Dallas
University of Texas at Dallas — Richardson, Texas, United States

Assistant/Associate Prof of Game Studies — Hunt Valley, Maryland, United States

Lead UI Engineer


Todd Boyd
profile image
In before the references to pedophilia!

Anthony Merrill
profile image
Why even bother posting if you're not going to say anything relevant...Oh wait thats what I'm doing

Tawna Evans
profile image
Planet Michael sounds nice.

Michael Lyashenko
profile image
This is the most ridiculous MMO idea to date. What's wrong with today's game dev companies? Why don't they put some thought into what they're doing, so it actually has a chance to make a profit and not suck? BioWare employs dozens of full-time writers. Why can't other companies employ at least ONE?

Maurício Gomes
profile image
It would be cool is it has a continent based on Michael's basement and mostly unknown work about Sonic.

Yep, Michael had a HUUUUUGEEEEEE Sonic collection (including some wacky arcade thing that is huge and you sit inside, and looks like a spaceship), and if you research the newest news about Michael music in Sonic 3, seemly Michael producer at the time confirms it in a recent interview.

profile image

Now I know that ANYTHING in the gaming world is possible.

Aaron Casillas
profile image
Hope that Michael's Glove is easier to loot than rogue gloves that drop in wow!