Sony Online Entertainment said this week that unique log-ins for its long-running MMORPG EverQuest
have increased by 150 percent since the game went free-to-play in March.
The company found great success when it switched sequel EverQuest II
to the free-to-play model last December, with new player registrations increasing by around 300 percent
It then revealed earlier this year that the same model would be applied to the original EverQuest
, 13 years after the game launched.
Since going free-to-play last month, EverQuest
has seen its concurrent user count increase by 40 percent, while player registrations have increased by 3.5 times.
Purchases of in-game items have also seen a notable increase, up 125 percent compared to figures from before the game was free-to-play.
SOE currently has at least two MMORPGs in development, including a project codenamed "EverQuest Next" and Planetside 2
, the latter of which Smedley has already said
will launch with a free-to-play approach inspired by Riot Games' popular RTS League of Legends