Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
July 30, 2016
arrowPress Releases
July 30, 2016
PR Newswire
View All






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Bethesda wins 'Marketing Team of the Year' award
Bethesda wins 'Marketing Team of the Year' award
April 18, 2012 | By Eric Caoili




The 2012 Game Marketing Awards named Bethesda Softworks the "Game Marketing Team of the Year," celebrating the company's efforts promoting The Elder Scrolls V: Skyrim last year.

Held after San Francisco's Game Marketing Summit on Tuesday night, the awards show recognizes creative and standout marketing campaigns for games. Bethesda Softworks and its ad agency partner AKQA won numerous honors at the event.

AKQA was named "Game Marketing Agency of the Year," and it took home Gold/Silver/Bronze awards in various other categories with Bethesda, such as "Best Use of Sound," "Best Online Advertising Campaign," "Best Website for a Product," and many others.

Additional recipients included Electronic Arts ("Best Partnership" with ESPN), Ubisoft ("Outstanding Overall Marketing Campaign - General Entertainment" for Rocksmith), Microsoft ("Best Long-Format Promotional Content" with Gears of War 3), and Activision ("Most Effective Buzz Marketing: Promotion" for Call of Duty XP).

A full list of winners for all of the categories at the 2012 Game Marketing Awards is available to download here (PDF link).


Related Jobs

nWay
nWay — San Francisco, California, United States
[07.29.16]

Sr. Systems Designer
Age of Learning, Inc.
Age of Learning, Inc. — Glendale, California, United States
[07.29.16]

Director of Operations
Nintendo of America Inc.
Nintendo of America Inc. — Austin, Texas, United States
[07.29.16]

RETRO STUDIOS - Tools Engineer
Deluxe Entertainment Services Group
Deluxe Entertainment Services Group — Santa Monica, California, United States
[07.29.16]

Graphics Engineer / Engine Programmer (VR)









Loading Comments

loader image