In previous years, GameStop had difficulties stocking a big selection of packaged PC games due to limited self space; many of the chain's smaller stores had no selection of PC games at all.
Now consumers can choose from a list of more than 1,500 PC games (compared to around 1,200 late last year) both new and old, and then buy a download code they can redeem at home. They can also use gift cards and trade-in credit from used games for their purchases.
Last August, GameStop's VP and digital distribution VP Steve Nix told Gamasutra that the retailer hopes to increase the visibility of PC games among its 500 million annual consumers by offering downloadable titles and working with publishers to promote their PC titles.
Nix said at the time, "This really gets PC out there again and lets customers know it's still a great platform to play on, and that people can buy those games from GameStop digitally or physically."