Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
November 30, 2015
arrowPress Releases
November 30, 2015
PR Newswire
View All

If you enjoy reading this site, you might also want to check out these UBM Tech sites:

Nintendo seeking 'unprecedented' partnerships for unique Wii U ideas
Nintendo seeking 'unprecedented' partnerships for unique Wii U ideas
June 13, 2012 | By Eric Caoili

Nintendo is hesitant to spend money to secure exclusive rights for third-party games on its platforms, but the company says it's looking to partner with developers who have unique ideas for Wii U games.

While Nintendo didn't specify what those partnerships could entail, it did say that it will work with third-party companies in "an unprecedented manner" that could help reduce their development risks significantly.

Discussing plans for Wii U's launch this holiday season during a meeting with analysts at E3 last week, CEO Satoru Iwata was asked if Nintendo will bolster the console's software line-up by obtaining exclusive rights for games.

"While Nintendo is not entirely opposed to exploring that option, I don't think it would be an appropriate course of action for Nintendo to get into a battle with a company like Microsoft over the cost or the expense of trying to go head to head in a situation to try to obtain exclusive rights," said Iwata.

But he added, "If a third-party developer or publisher has come up with an idea of a potentially very unique use of the Wii U functionality with such a device, there is a high possibility that Nintendo will be a partner with that third-party in an unprecedented manner."

There might be a few examples of such partnerships already, as Nintendo is set to publish two third-party Wii U titles from franchises typically handled by other companies: Lego City: Undercover (Warner Bros. Interactive Entertainment) and Ninja Gaiden 3: Razor's Edge (Tecmo).

It's also publishing two other exclusive third-party Wii U titles based on new IPs: FreeStyleGames' SiNG and Platinum Games' Project P-100.

Related Jobs

SEGA Networks (Demiurge Studios, Inc.)
SEGA Networks (Demiurge Studios, Inc.) — Cambridge, Massachusetts, United States

Game Director
SEGA Networks (Demiurge Studios, Inc.)
SEGA Networks (Demiurge Studios, Inc.) — Cambridge, MA , Massachusetts, United States

Product Manager
Industry Games
Industry Games — Gilbert, Arizona, United States

Senior FX Artist
Pixelberry Studios
Pixelberry Studios — Mountain View, California, United States

Mobile Games Developer - iOS and Android

Loading Comments

loader image