Video: Why making a truly unique video game is terrifying
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The game industry is often criticized for its lack of originality -- year after year, we see games in the same genres, following the same tropes, and appealing to the same types of players. But according to former thatgamecompany president Kellee Santiago there's a reason for that: Making something that hasn't been done before is scary!
But Santiago wants to fix that problem, and at the Independent Games Summit at last year's GDC Europe (video above), she demonstrated how she and her studio took some real creative risks and targeted brand new audiences with games like flOw
, and Journey
"If you're working on a game that's like other games that have been made, or other games that are out there now, there's a lot of data available to you on to make it and who to make it for, "Santiago said. "But when you want to make something that's different, or something that's new...it's kind of like there aren't any grown ups around who can tell you what you need to do."
"This can be exciting and fun, but also kind of terrifying."
Throughout her presentation, Santiago worked to help developers overcome those fears by discussing a number of tools and techniques studios can use to create high-quality, cohesive games that reach audiences that video games haven't explored before.
Now, with this year's GDC Europe just a few weeks away, the GDC Vault
has made Santiago's inspiring talk available to everyone.
Simply click the Play button above to start the video.
About the GDC Vault
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