Newsbrief: Sony has unveiled a new look for the PlayStation Store as a means to help PS3 and PS Vita gamers find what they're looking for in the online store more easily.
The company detailed numerous new additions to the store alongside the visual update, including a new smart search system with improved filtering, and options to search by price, genre and peripheral-utilizing games (such as those that work with the PS Move hardware).
Content for PlayStation 3 and PS Vita will also be separated rather than displayed all together, meaning those who only want to see PS3 titles can filter out anything for Vita. The new store update will be released on October 23 in the U.S., and October 17 in Europe.
A couple of screenshots of the new look store can be found below.