Gamasutra: The Art & Business of Making Gamesspacer
arrowPress Releases
October 20, 2014
PR Newswire
View All

If you enjoy reading this site, you might also want to check out these UBM Tech sites:

Zynga's Pincus feels the pressure
Zynga's Pincus feels the pressure
November 16, 2012 | By Kris Graft

November 16, 2012 | By Kris Graft
More: Social/Online, Smartphone/Tablet

"[He] felt terrible about what was happening; he felt the turmoil."
-- Apple director Bill Campbell recounting a September meeting with a "discouraged" Zynga CEO Mark Pincus, as part of a new Wall Street Journal report.

Zynga's struggles are well-documented: A December 2011 IPO that went bust, layoffs, executive departures, low employee morale Facebook games that aren't attracting as many players as they used to and being caught flat-footed in the mobile game sector.

Campbell, also the chairman of Intuit and known for coaching Silicon Valley executives, was called in by venture capital firm and Zynga investor Kleiner Perkins Caufield & Byers. Wall Street Journal's report, "based on interviews with more than two dozen current and former Zynga employees and investors," says the embattled CEO has previously worked with outside consultants to improve his management skills, and is making moves to delegate more major responsibilities to his staff.

Apparently, the executive coaching is starting to pay off, as Campbell said Pincus is learning better communication skills with his employees. At a recent meeting, Pincus didn't attempt to take over the entire conversation. Campbell said, "I told him you can't take all the air out of the room."

Related Jobs

Amazon — Seattle, Washington, United States

Event Marketing Specialist, Game Services
Petroglyph Games
Petroglyph Games — Las Vegas, Nevada, United States

Unity Engineer
Next Games
Next Games — Helsinki, Finland

Senior Level Designer
Sega Networks Inc.
Sega Networks Inc. — San Francisco, California, United States

Mobile Game Engineer


Michael Castillo
profile image
Too little too late, buddy.

David Glenn
profile image
i thought press releases needed to be disclosed as such?

Ron Dippold
profile image
'[He] felt terrible about what was happening;'

Why is this happening to meeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeee?

Eric McVinney
profile image
Maybe because Marc Pincus is a jerk and treated almost everyone around him like trash? Just a guess ;)

Mike Weldon
profile image
Rub a little money on it and it'll feel better.

Zach Lyle
profile image
One of the worst CEO's facing financial difficulties? Oh, the horror.

David Phan
profile image
It's great that industry leaders are receiving executive coaching to improve themselves, but it's embarrassing to have that coach turn around and reveal your issues to the rest of the world. Don't they sign some sort of confidentiality agreement or live by some sort of code of "patient privacy" like doctors?

Brandon Van Every
profile image
Maybe the coaching had public shaming as part of the agreed upon program? I have no idea, I'm just guessing. I can see why publicly facing how awful you are might be helpful to making changes, and how confidentiality agreements might encourage and enable you to pursue business as usual.