Good news for PC and web game developers with in-game purchases: you now have the option to allow your players to check out through their Amazon accounts.
The company announced Tuesday that it has expanded its existing In-App Purchasing program for Android apps to now include Mac, Windows and web games.
In addition to easing the checkout process and providing customer support and anti-fraud security, Amazon's In-App Purchasing program also puts these transactions automatically into its system, meaning the digital goods will be viewable on Amazon.com and will be recommended to new users through its recommendation algorithms.
This is a great option for game developers. I had been wondering if I was going to be forced to use Paypal for such transactions, but now I can give players this new option.
Does this mean I can ship a demo of my game that unlocks to the full game through an in-game purchase? So I can sidestep Amazon's insane pricing control over apps sold through it?
