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Valve rolls out Steam Trading Cards
Valve rolls out Steam Trading Cards
 

May 15, 2013   |   By Kris Ligman

Comments 6 comments

More: Console/PC, Business/Marketing





Two things may be said to define Valve's Steam platform. One: it has become the go-to digital distribution platform for PC game aficionados. Two: Collectibles. Lots and lots of collectibles.

Mostly hats, of course. But also achievements, coupons, and now... virtual trading cards.

Participants in the new Steam Trading Cards beta will receive special virtual cards themed after their games. Cards can be collected to craft badges, advance the player's Steam Level, and earn coupons, among other principally cosmetic features.

Several games are currently offering cards. Naturally, prominent titles from Valve's own catalog are participating, including Half-Life 2, Portal 2, Team Fortress 2, Dota 2, and Counter-Strike: Global Offensive. Apart from Valve's titles, Klei Entertainment's survival roguelike Don't Starve is involved in the trading card beta as well.

Steam users and game developers interested in opting in on the beta or finding out more can visit here.
 
 
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Comments

James Yee
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So another thing to ignore on my Steam Account? I'm not sure what the point of this is....

Christian Nutt
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Valve makes more money off of people collecting virtual items. Here are more virtual items to collect. Pretty obvious, really.

Maurício Gomes
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Now I want a card hat on my TF2

Mark Slabinski
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I'm interested, as this seems more like what I had envisioned achievements to be back when they were announced way back when. It's cool to know that these arbitrary tasks and collectibles can actually be put to use. If playing CS:GO gets me a 25% coupon for the next Total War game, I'm totally down.

Josh Bycer
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I was having a conversation with a friend about this last week and he said just about the same thing. I already have some friends who have bought games in the past specifically for TF 2 items above anything else. This development will probably drive a few of them crazy if Valve implements TF 2 specific rewards, which I'm willing to bet that is a part of their plan.

Jonathon Green
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Yep, interested too. I honestly don't know whether I'II like where this ends up going. But either way I'm glad to see the social and store meta of the leading online distribution platform actually attempting to lead with some amount of innovation that reflects the mentality of it's consumer base ... rather than simply going with the higher prices, less everything else route = more money main stay of nearly every other company... ever.


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