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 Final Fantasy XIV 's successful reboot takes Square Enix by surprise
Final Fantasy XIV's successful reboot takes Square Enix by surprise
November 5, 2013 | By Mike Rose

November 5, 2013 | By Mike Rose
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    3 comments
More: Console/PC, Business/Marketing



Square Enix was hoping the reboot of its troubled Final Fantasy XIV MMO would prove worthwhile -- but the company hadn't estimated just how successful the reboot would prove.

Final Fantasy XIV originally released in 2010, and was panned by critics and players alike. In response to the criticism, Square Enix decided to completely revamp and re-release the title as A Realm Reborn earlier this year -- and it proved so popular, that the servers were unable to take the strain.

Now the company has revised its earnings forecast for the first half of the current fiscal year, noting that profits far surpass what it was expecting for the period.

Where Square Enix had originally estimated losses of up to 1.3 billion yen ($13.2 million) for the six months ended September 30, 2013, the company says that it has instead turned a profit, roughly in the region of 2.6 billion yen ($26.5 million).

It wasn't just A Realm Reborn that helped this swing to profits, however. Overall game sales in North America exceeded expectations, while the company's efforts to reduce costs have been successful.

However, the company was keen to stress that it has not revised its full year results as-of-yet, "mainly due to the uncertainties in the second half of the fiscal year." You can expect Square Enix's full six-month fiscal results to drop sometime in the coming weeks.


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Comments


Harry Fields
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Now just imagine how much more profitable they would've been if they went with a quality-first mindset into it the first time. Better late than never I suppose. It takes a lot to eat crow and admit that the product you put out sucks. Kudos to them for that and for making it *much* improved.

John Gordon
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I'm actually surprised at how successful they've been with the reboot. Right now the conventional wisdom is that subscription MMO's are a thing of the past. Square Enix has managed to take a total flop and turn it into a successful game while using a subscription based model. Impressive.

Zachary Hoefler
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You know, I'm skeptical that subscription MMOs are an obsolete concept. There were a few high-profile flops lately, but people seem to forget that most MMOs outright failed even before and during WoW's heyday. Plus, WoW still has millions of active players. I'm of the opinion that it's just one of those markets that's always been absurdly difficult to succeed in.


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