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Games Republic, a community-based games storefront
Games Republic, a community-based games storefront
November 8, 2013 | By Kris Ligman

November 8, 2013 | By Kris Ligman
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    7 comments
More: Social/Online, Business/Marketing



Anomaly developer 11 bit studios has announced Games Republic, a social media hub and storefront for developers and players to connect, blog, sell games and share media.

"We are not just another online shop with games -- it's more than that," said the Warsaw-based studio. "Game creators will use Games Republic to promote their games in a friendly environment."

Of particular interest to both developers and bloggers/vloggers, Games Republic provides a monetization model for posted material, allowing critics to earn a percentage from game sales made as a result of their posts, and developers a means by which to connect more directly with prospective customers.

"Video game evangelists are becoming more and more important for game developers, but we felt there is no real connection between these two groups," project director Jakub Kowalski stated, in conjunction with the announcement. "Gamers watch Let's Play materials, read enthusiastic blog posts and get extremely hyped, but then buy games elsewhere."

Games Republic, on the other hand, is designed to consolidate those under one roof: a community as well as a storefront.

Specifics regarding monetization are not yet available. The site is expected to go live in "early 2014."


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Comments


Kujel s
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Iteresting project, I'll be keeping my eye on this.

Lance Thornblad
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The site is pretty cool looking. However, it seems to me that creating a monetary incentive for critics just might result in dishonest reviews.

Kai Boernert
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I think there will be some who promote a game just to get a larger share. However over short time and a few titles noone will follow them anymore, and hence they won't have a lasting effect. On the other side some who are always honest and stay true to their ideals will probably gather large follower crowds (eg the last two games he recommended were quite good, lets buy the third).

Jacek Wesolowski
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That's only based on assumption that people who read reviews are primarily interested in reliable information on whether or not they're going to like a given game. That's not how the hype crowd works.

I used to work on the review side of the games industry some ten years ago and it was pretty corrupt. The basic mechanism was that you could write whatever you wanted about the games no one really cared about, and you could beat the crap out of the obviously failed ones - but don't you ever dare contradict the hype engine once it gets going.

One guy I used to know got in trouble with his boss for giving "Diablo 2" a 7/10, even though he really didn't like the game and the score he gave it was already... adjusted. For the record, I have no idea if "Diablo 2" local publisher was involved at all, and I'm pretty sure Blizzard wasn't. I think the review site in question just felt that giving a game like "Diablo 2" a poor score was bad for business.

Lance Thornblad
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Okay, but there's a difference between social pressure and a direct effect on one's paycheck. Guess I'll have to see how it plays out.

Jakub Kowalski
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First of all - hello world, I work at 11bitstudios and I am responsible for GamesRepublic.com project as Project Director.

I would like to point out here that you may a bit too focused on the reviewing aspect and I agree that review-wise such solution may create a tension between a blogger and his community but it is a tension very well-known in major gaming sites where you have thousands of dollars worth in commercials and banners and at the same time a review appears.

But as I said, the reviewing aspect might not be as difficult as it seems. There are tons of materials regarding games that offer little or no opinion on a game. Let's-play movies just show you different aspects of the game, usually left uncommented. Achievement tips are a type of how-to entries without any bias towards or against the game.

That list goes on and on. Twitch challenges ("I will be the first to reach Paragon 100 in Diablo III", "I will play 365 games for 365 days straight"), mythbuster videos, funny glitches... no one is implying that while in GamesRepublic you are obliged to make people buy the games you are talking about. Hell, do it the opposite way - share some totally hilarious video (Surgeon Simulator comes to mind here) and just have fun with the game, do not tell people to buy it from you. Just tell them that if they want to have their share of laughs, they could support your cause AND get the game in question at the same time.

Phil Maxey
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This seems a more sophisticated version of what I'm trying to do with www.promoteindiegames.com, with my site there's no incentives for anyone other than their love of indie games as players or developers (ok if you are an indie developer and post about your game you can win a weeks worth of free advertising on the site so I guess that is an incentive of a kind!). As an indie developer myself I felt there was a need for there to be more communication between indie game fans and developers, so I setup my site to allow indie devs to post about what they are working on and get simple feedback (in the guise of a thumbs up). Games Republic looks interesting though and I wish them all the best.


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