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Devs lampoon 'ridiculous' trademarks by starting a Candy Jam
Devs lampoon 'ridiculous' trademarks by starting a Candy Jam
January 21, 2014 | By Alex Wawro

January 21, 2014 | By Alex Wawro
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    9 comments
More: Console/PC, Indie, Design, Production



Newsbrief: Well, that didn't take long -- an impromptu game jam has sprung up in response to news that Candy Crush Saga creator King has had its trademark on the terms "Candy" and "Saga" approved for publication.

The Candy Jam was thrown together by developers Caribou (@caribouloche) and T-Wave (@uuav) today because, according to the jam's Tumblr page, "trademarking common names is ridiculous and because it gives us an occasion to make another gamejam."

Developers are encouraged to submit links to their games, along with images and a description, through the Candy Jam Tumblr page before the February 3rd submissions deadline.

No word yet on how the entries will be showcased or judged, though the rules of the Candy Jam suggest that bonus points will be awarded to games that are able to incorporate notoriously trademarked terms like "saga" or "scrolls" in interesting ways.




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Comments


Kujel s
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Kudos to these guys, great idea!

Vinicius Couto
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This is genious.
I really like the idea of doing jams as protest. I'm not sure how long this has been happening, I just noticed it today, but I hope it keeps going.

Also, Candy is a really appropriate theme for a Jam.

Mark Nelson
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A wonderful response to an attempt to trademark the descriptive term for an entire class of game tokens. This will be sweet!

Will Hendrickson
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Brilliant!

Elisabeth Beinke-Schwartz
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Awesome!

Kale Menges
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Heroic!

Val Reznitskaya
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I bet King wouldn't be happy if someone makes a game for the protest jam that's nothing like Candy Crush but ends up becoming even more popular in the casual space.

Marvin Papin
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After game jams, many jammers finish their games to finally send them. But if they can't use the name that promoted the concept during the Jam, that will make things a way different for many devs and give them, if they want to release their game later to learn to "repromote" it or to "transfert the succes"...

Definitely interesting.

Amir Barak
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Submission date is 2nd of Feb, I'm going to try to make something after the GGJ :D


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