Gamasutra: The Art & Business of Making Gamesspacer
arrowPress Releases
August 20, 2014
PR Newswire
View All





If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Activision shuts down  Call of Duty Elite  subscription service
Activision shuts down Call of Duty Elite subscription service
February 26, 2014 | By Mike Rose

February 26, 2014 | By Mike Rose
Comments
    2 comments
More: Console/PC, Business/Marketing



Newsbrief: It's possible that you forgot the Call of Duty Elite subscription service ever existed. Launched back in 2011 alongside Modern Warfare 3, the $49.99 a year service aimed to give players additional social features, skill tracking and clan management.

While the service showed a promising start, interest quickly began to wane, and Activision eventually dropped Elite for Black Ops II in 2012. Today the company said that it is shutting down Elite altogether, noting that future Call of Duty games will have these sorts of features integrated directly into the game.

As seen in last year's Call of Duty: Ghosts, Activision took what it learnt from the Elite program and streamlined it, offering to Ghosts players what it says were the most popular features of Elite.

Call of Duty Elite will be shut down on February 28, 2014, and no longer be accessible via console or mobile. "There are no plans to bring Call of Duty Elite back," says the official announcement.


Related Jobs

ZeniMax Online Studios
ZeniMax Online Studios — Austin, Texas, United States
[08.20.14]

Business Intelligence Analyst
InnoGames GmbH
InnoGames GmbH — Hamburg, Germany
[08.20.14]

Software Developer Analytics / Big Data (m/f)
InnoGames GmbH
InnoGames GmbH — Hamburg, Germany
[08.20.14]

Backend Developer Marketing / CRM (m/f)
InnoGames GmbH
InnoGames GmbH — Hamburg, Germany
[08.20.14]

Mobile Developer iOS (m/f)










Comments


John McMahon
profile image
So glad I never was a fan of CoD. I sure loved CoD 4, but after that I never finished WoW and never played any newer versions.

Elite seemed like a Halo Waypoint like approach tangled up with Season passes. Apparently, Activision realized they can provide the same features and functions without charging $50 a year. Is that because it's cheaper to do it now or they just realized it wasn't selling?

Lincoln Thurber
profile image
Oh, they still charge $50 for the maps, so they are still making all the money, they just don't have to give you a website for your stats anymore...same price, less service...truly a win for all. Seriously, though, they just saw nobody was really looking at the stats nor really caring to go there to watch teh videos, so why put that effort into it.

Elite was Interesting for WM3, but when Blops 2 dropped it became less necessary. I have to admit I liked the extra info like strategy pages on weapons written by experts. The video vault and other feautures were okay, but honestly it just was more fluff. In the end people didn't want or need the social features or extra stats, so it was a waste of effort.


none
 
Comment: