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EA's Spore Breaks Piracy Record
by David Jenkins [PC, Exclusive]
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December 8, 2008
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EA’s Spore has apparently become the most pirated PC title of 2008. TorrentFreak, a weblog dedicated to aggregating news for the BitTorrent P2P protocol, reports the number of estimated downloads have broken all previous records for an individual game.
The report suggests that more than half a million illegal copies of Spore were downloaded within 10 days of the game’s official release. According to the site’s latest estimates, a record 1.7 million file-sharing downloads have now taken place since early September.
Although largely a critical and commercial success, Spore has courted controversy over its DRM policy and limited number of allowable installs.
Some observers, including TorrentFreak, claim that rather than limiting piracy, the DRM features have actually driven more potential users to pirating the game, in order to avoid the limitations imposed by EA.
According to TorrentFreak, the second most pirated game of the year is The Sims 2, from the same EA studio. Although first released in September 2004, the game reportedly saw 1,150,000 illegal downloads during the year.
The third most pirated title was Ubisoft’s Assassin’s Creed at 1,070,000. The PC version was reportedly available six weeks before the game’s official launch, and Ubisoft subsequently filed a $10 million lawsuit with disc manufacturer Optical Experts Manufacturing (OEM).
Number four in TorrentFreak’s list is Crysis, with 940,000 illegal downloads. Earlier in the year Crytek CEO Cevat Yerli, put the ratio of legal to illegal copies of key PC titles as high as 1 to 20.
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As they have learned, people don't HAVE to buy their product to enjoy it. I remember back when piracy for console games was bad, and suddenly a few months into that games that were popular became $20 "classics" in order to make it easy for people who want to buy good games to choose buying it over pirating it.
No matter what copy/theft protection these people make, it'll be cracked on day 1 if not day 2. Make it easier and friendlier to purchase and play games and pirating will decrease.
Except from those who just want everything in life free, which as James stated above, is NOT the average consumer.
No one wants to rent Spore for a full retail price (aka limited installs), EA deserves it and maybe next time they'll learn.
First Sims 2 telling me I can't run programs it doesn't like when I play the game due to its super crazy anti-piracy security, than this. Where's the article how EA is screwing over gamers? I've yet to see that one...
A pity EA will never learn.
@Gamasutra: Are there absolutely no checks on people that sign up to this site to see if their actual people? This is the second time I've seen this "Rocket Man" troll since the anon posting was removed.
@Jeff: I support 2D Boy entirely, though I was sad to hear they had a significant problem with piracy, no matter what the percentage was. That's a discussion for another article.
As long as piracy of this level is present and the PC community reacts so violently to companies' desire to protect their property, the only AAA titles that will be seen on the PC will be MMO's and ports.
If you call yourself the baddest Sheriff then you are going to attract the toughest criminals. When EA chose to make Spore the poster-boy for DRM they made themselves a bullseye for every hacker that wanted to make a name for themselves. And even though most people aren't criminals, most people will take a free turkey out the back of a truck from a known one with no questions asked - if you know what I mean. Put those two together and you 're losing a lot of something, maybe everything.
I'd imagine if Spore was released on the 2 next gen consoles and the Wii if it can handle it(Wii in my opinion is a last gen console--not a troll and i'm not looking for a flame war--just a personal observation) before the PC they may not have seen a 1.7M unit loss to piracy. Even a delay of a few weeks on the PC could easily have changed the profitability of this product. Personally, i like the model that the guys at Stardock use for licensing. It's very convenient and consumer friendly.
One of my all time favorite games had one of the worst consumer unfriendly copy protection schemes that I have encountered. Anyone remember Masters of Orion 2? You had a map that came in the book that you had to follow the coordinates given by the game at startup and type in the name of the star. It was a real PITA. And eventually someone posted all the coordinates on the internet and there was a crack for it(thank god). Perhaps pirates are going to be the death of the PC gaming market. I have noticed a sharp decline in the number of titles available over the last 10 years. At least by the look of the shelf space available in stores.
Brian
I personally think digital delivery is where the PC market will go. While Steam does have DRM it's not obtrusive. The same can be said for other digital delivery services such as those found on Big Fish Games and Gamehouse. Those companies have made it easy to download, play and pay for the games without the annoying hassles of DRM.