Sega reaped over $72M in sales from one F2P mobile game last year
Last month we reported that Sega parent company Sega Sammy Holdings was focusing its business on free-to-play mobile games
, and now we know why: that's where the company is making a sizable chunk of its money.
According to a strategic planning presentation
disclosed to investors earlier this month, Sega's free-to-play mobile RPG Chain Chronicles
reaped over 7.3 billion yen (~$72 million USD) in sales for the company across iOS and Android in the nine months following its launch last July.
That's remarkable financial performance for a mobile game, and it helps explain why the company is planning to launch 30 new free-to-play titles in the current fiscal year.
At least two of those will be Chain Chronicle
games, as the company plans to capitalize on game's success by releasing a sequel on mobile and developing the free-to-play PlayStation Vita game Chain Chronicle V
based on the original mobile hit.