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Sega reaped over $72M in sales from one F2P mobile game last year
Sega reaped over $72M in sales from one F2P mobile game last year
June 23, 2014 | By Alex Wawro

June 23, 2014 | By Alex Wawro
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More: Smartphone/Tablet, Business/Marketing



Newsbrief: Last month we reported that Sega parent company Sega Sammy Holdings was focusing its business on free-to-play mobile games, and now we know why: that's where the company is making a sizable chunk of its money.

According to a strategic planning presentation disclosed to investors earlier this month, Sega's free-to-play mobile RPG Chain Chronicles reaped over 7.3 billion yen (~$72 million USD) in sales for the company across iOS and Android in the nine months following its launch last July.

That's remarkable financial performance for a mobile game, and it helps explain why the company is planning to launch 30 new free-to-play titles in the current fiscal year.

At least two of those will be Chain Chronicle games, as the company plans to capitalize on game's success by releasing a sequel on mobile and developing the free-to-play PlayStation Vita game Chain Chronicle V based on the original mobile hit.



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Ruihong Tang
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This is not particular high income for mobile game in China. One of our client's F2P game reach this level of income within a month.


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