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Apple gives a boost to iOS devs with 'Best New Game Updates'
Apple gives a boost to iOS devs with 'Best New Game Updates'
June 26, 2014 | By Christian Nutt

June 26, 2014 | By Christian Nutt
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    6 comments
More: Smartphone/Tablet, Business/Marketing



Developers have long complained that the iOS App Store doesn't offer enough avenues for players to find games. Apple recently added a new discovery tool to its App Store with "Best New Game Updates" -- which should help players connect with games that are actively being worked on.

Discoverability has been a primary concern for mobile developers for years -- and platform-holders have been slow to make changes to their store environments in response. Earlier this month, at its annual WWDC conference, Apple announced that further discoverability features are slated to come with this fall's iOS 8 release.

For its part, Google's Greg Hartnell told Gamasutra yesterday that its Google Play Games service and SDK -- which works on both iOS and Android -- is tailored to increasing player engagement and game discoverability.



[The update, which has been in place for a while, first came to Gamasutra's attention thanks to this tweet by mobile consultant Adam S. Gutterman. You can see a shot taken from the live App Store of the new section above, which allows users to sort the updates according to three criteria.]


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Comments


SD Marlow
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"Updates" being the key word here. Every week some minor code push will bump already established titles onto this list, while actual new games continue to drown in the back pages.

Also have no clue how Google's games services does anything to create discoverability.

Christian Nutt
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I'd guess Apple has anticipated this as easily as you have. Of course, what the company plans to do about it is anybody's guess.

Katy Smith
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It looks to be a curated list, so that should help prevent the "update weekly" issue, right?

SD Marlow
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Curated/crowdsourced listings would be great (see Amazon for best use case), but the apps/games on my phone, that I already have, still bug me about wanting to update, so until that part is removed as a factor, none of it will work.

Nicolas Barriere-Kucharski
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My team and I are *very happy* about this recent change. The feature allowed our touch-controlled beat 'em up brawler Big Action Mega Fight! to have a second life this week after performing a content update and notably switching our monetization model from free-to-play to premium.

Hoping tools such as these and future iOS8 updates bring more support for premium games/apps for mobile platforms.

jan wagner
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It IS curated and it also helps us a lot with our turn based moba meets speedchess AERENA game.
EEspecially for releases that may have had minor issues the first time out the gates it is great.
We got 30k downloads from this in 3 days


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