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  Tencent Leads China's $906 Million Q2 Online Game Market
by Kris Graft [PC, Console/PC]
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October 13, 2009
 
Tencent Leads China's $906 Million Q2 Online Game Market

In the second quarter of this year, China's online game revenues grew 39.5 percent year-on-year to $906 million, with online operator Tencent Holdings leading the charge ahead of competitors Shanda and World of Warcraft operator NetEase.

A Reuters report cited data from Analysys International, which said Tencent captured 20 percent of the overall Chinese online gaming market during the quarter. In addition to operating online games including Xunxian, Dungeon & Fighter, and QQ Huaxia, Tencent operates an instant messaging service, and other online businesses.

Shanda Games, which held an IPO in September, captured 20 percent of the market, operating games in the region such as Dungeons & Dragons Online, Ragnorok Online, and Company of Heroes Online.

NetEase, which took over the operating rights to Blizzard's World of Warcraft from competing Chinese online game operator The9, made up 12.7 percent of the market during the quarter, according to the report. The transition of WoW from The9 to NetEase was delayed amid regulatory issues with the Chinese government, leaving millions of Chinese WoW subscribers in the dark for weeks during this past summer.

Earlier this week, China's General Administration of Press and Publication and its National Copyright Administration re-iterated and strengthened their regulatory powers over online games operated out of China, requiring pre-approval before any game can be launched, and completely forbidding any foreign investment in Chinese operators of online games.

An August report from San Jose-based Niko Partners forecast that there will be 65 million online gamers in China by year-end.
 
   
 
Comments

Yu Ki
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It means nothing. I am in China, but I can't see the future of Chinese game industry. Or I'd like to say that there is no real and mature game industry in China. China is full of poor online games and social games. Most of these games are poor counterfeits. Chinese game operators care about nothing but money. Have you ever seen a game created by Chinese studio being popular around the world? Don't mention Jenova Chen, he is in US. What I hate the Chinese government most is that all the game consoles and console games are banned by the lame goverment.

Hillwins Lee
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Well, I am from CSOFT (Hong Kong SAR) and what we are doing here is trying to bring innovative and fun games to the world, and copying is not in our design bible at all. The problem in china is that there are way too many wannabe short term focus buisness people running the industry right now, and the innovative small/medium dev company don't have the marketing resource to get their game to the public. So I am pretty sure that there are more companies like us in the chinese game dev pool, who are aiming to create innovative games to the world but the copycats got all the spotlight.

And before I join CSOFT, I worked for ENLIGHT (Capitalism, Seven Kingdoms, Hotel Giant, Restaurant Empire, JOA)....so there are non-copycats dev in China....we just got covered up by the bad examples...



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