Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
October 15, 2018
arrowPress Releases
  • Editor-In-Chief:
    Kris Graft
  • Editor:
    Alex Wawro
  • Contributors:
    Chris Kerr
    Alissa McAloon
    Emma Kidwell
    Bryant Francis
    Katherine Cross
  • Advertising:
    Libby Kruse






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Twitter tags  Zelda  as the 'most talked about' game during E3

Twitter tags Zelda as the 'most talked about' game during E3

June 16, 2016 | By Alex Wawro




E3 week is drawing to a close, but even though it's not quite over yet Twitter has published a list of the ten most common game names mentioned on the social network during the event. Perhaps unsurprisingly, Nintendo's Zelda: Breath of the Wild topped the chart.

While this is more of a fun data point than a particularly useful insight, it does give credence (at least, if you care about Twitter mentions) to Nintendo's marketing strategy for E3 this year, which seems to have been focused almost solely on Zelda.

After ditching its traditional live E3 press conference years ago, this year Nintendo even skipped broadcasting a pre-recorded Nintendo Direct video for E3 in favor of a pure livestream from its Treehouse team.

While games like Pokemon Sun and Moon were mentioned and streamed during the show, the upcoming Zelda: Breath of the Wind dominated both Nintendo's E3 livestream and its E3 booth space, which likely accounts for why the game was mentioned more than twice as often on Twitter as the next game on Twitter's most-Tweeted chart (seen below), Battlefield 1.



Related Jobs

Experius
Experius — Culver City, California, United States
[10.15.18]

Unreal 4 Environment Artist
Deep Silver Volition
Deep Silver Volition — Champaign, Illinois, United States
[10.15.18]

Studio Programming Director
Deep Silver Volition
Deep Silver Volition — Champaign, Illinois, United States
[10.15.18]

Studio Art Director
Deep Silver Volition
Deep Silver Volition — Champaign, Illinois, United States
[10.15.18]

Studio Design Director









Loading Comments

loader image