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Zynga CEO: 'Facebook Is At A Crossroads'
by Kris Graft [PC, Console/PC]
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April 21, 2010
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Mark Pincus, CEO of FarmVille developer Zynga, said at this week's Inside Social Apps conference in San Francisco that "Facebook is at a crossroads," according to a VentureBeat report.
Answering a question about what he wants from the social network, he said, "[Facebook] has to decide whether it's more important to be the web’s social platform, or to make their social plumbing pervasive."
While Facebook has over 400 million users, Pincus said the network has an opportunity to become much more universal, as he suggested apps could usurp traditional websites if Facebook would focus more on the "plumbing" that would serve as the foundation for app makers like Zynga.
"Where this ought to go is it should be an open Xbox Live for the web," he said. "If we get to this place where there are achievements, a consistent user experience, a way for web publishers and networks and sites to participate, and an easy way for developers to develop amazing game experiences that enhance relationships among people, then I think social gaming can end up being the few real consumer experiences on the web and be a massively large business for all of us."
But he said that Facebook might choose to continue down the narrower path of being a leading social network instead. "They have a more obvious business model around being a portal [supported by ads]," Pincus said. "I hope they find the business model around the plumbing."
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I thought they were going to corral the game updates and notifications but that hasn't actually happened. They are really dragging their feet to integrate gaming into the website.
And it should go hand-in-hand with Xbox Live. I want my Facebook to show what I'm playing, what my Xbox Live gamerscore is, AND what my Facebook gamerscore is.
But yeah, I agree with Ephriam. Facebook seems to drag a bit when it comes to useful updates.
I read over this quote a few times and couldn't puzzle out what he's saying here. Can anyone help me out?
Here's what he had to say for himself last year:
http://techcrunch.com/2009/11/06/zynga-scamville-mark-pinkus-faceboo/
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It would for me! As a long time user of FB I am getting sick of it.
Can someone tell me how to remove all the stupid event invites, and other notifications I get? I don't want any of them!
You need to do this for each app you run across, but eventually you should find that posts about random terrible apps should be at a minimum, as only new apps will ever be visible (and then you block it and they aren't anymore).
Robert Gill: Farmville is one of the first of it's kind, and I find it bloody terribly myself. Cafe World has it's charm, though it wants you to plan your day around it (which is lame), but I do enjoy Mafia Wars due to my terrible addiction to character progression. However, these games only really shine when you have friends to interact with, though.