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'Humble Indie Bundle' Charity Drive Approaches $700,000
'Humble Indie Bundle' Charity Drive Approaches $700,000
May 10, 2010 | By Kris Graft

May 10, 2010 | By Kris Graft
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Judging by the total contributions to the "Humble Indie Bundle" charity drive, gamers are a bit more willing to give to charity as long as they get a little something in return.

Contributions to the "Humble Indie Bundle" exploded over the past week, as contributions grew from about $40,000 on May 4 to around $700,000 Monday morning. The total number of contributions grew from about 5,300 to about 82,000, while the average contribution grew from $7.59 to $8.51.

The "Humble Indie Bundle" initiative, which ends this week, allows consumers to pay what they want for a six-game indie bundle, with the option of giving all proceeds to charity. The idea is spearheaded by indie developer Wolfire Games.

According to the Humble Indie Bundle website, just over half of the contributors bought the Windows version of the game, with the rest split nearly evenly between Linux and Mac users. Windows contributors averaged $7.33 per contribution, Mac users $9.79 and Linux users $13.98.

At the Humble Indie Bundle's website, buyers can choose any amount of money to pay for the pack. They can then choose to donate to Penny Arcade's Child's Play charity toy drive, the non-profit digital rights advocacy group Electronic Frontier Foundation or the game developers. Buyers can also decide how they want to split their contributions between the recipients.

The Humble Indie Bundle includes Independent Games Festival 2007 Seumas McNally Grand Prize winner Aquaria from Bit Blot, Cryptic Sea's 2005 IGF grand prize winner Gish, Wolfire Games' Lugaru HD, Frictional Games' Penumbra: Overture and 2D Boy's multiple IGF category award winner World of Goo. Amanita Design also recently added Samarost 2 to the bundle.

Combined, the DRM-free games are valued at around $80 if purchased separately.


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Comments


E Zachary Knight
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I really like the stats on OS purchases and average price. It really flies in the face of those that think that Linux is not worth porting to.



Linux users are interested in purchasing games and will if the games are made available.



If anyone has the time, they should read some of Wolfire's blog posts for the last week and get some incite in Cross Platform game development.

Michael Smith
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I've referred to their cross platform articles a couple times -- really interesting. I love that all of these games are available on all three platforms, even if I'm a Windows user. I hope this encourages more developers to plan for cross platform releases, taking advantage of what the computer gaming platform has to offer.



Oh, and DRM-free? Excellent.



My favorite part of that page is the average contribution indicator. It has the, no doubt unintentional, effect of increasing the average contribution through social dynamics. First, it sets value perception (this could potentially be increased by seeding the average using tactically timed and placed announcements) and then every person who visits is encouraged to contribute higher to feel good about themselves. I think this will be a key factor in any future 'pay-what-you-want' models.



They estimate that 25% of downloaders didn't pay anything. Seems accessibility to credit or online banking services is prohibitive. Hopefully as online distribution becomes more popular this will become less of an issue. Apparently some people were doing things like putting their money together and paying through one person's PayPal account.



It's currently at $863,250, with an average of $8.84.

Michael Smith
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$1.1 million and counting. They've extended the bundle. They're also going open source on all but World of Goo.


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